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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

December 16 , 2013

MCM Tuesday
 
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Green Monday Jumps 10% to $1.4 Billion in Desktop Sales
New Report Reveals Insights into Showrooming, Mobile Technology and Social Media
Herschell Gordon Lewis’s Best and Worst Catalog Copy of 2013
Amazon to Launch Pantry in 2014
Omnichannel Crystal Ball: What’s Ahead in 2014?

Green Monday Jumps 10% to $1.4 Billion in Desktop Sales

By MCM Staff

Online sales from Thanksgiving through Cyber Week was up a strong 24%, with Green Monday expected to headline what could be the biggest online spending week in history.

FULL ARTICLE

New Report Reveals Insights into Showrooming, Mobile Technology and Social Media

By Daniela Forte

The act of showrooming is seeing a growth that cuts across a variety of demographic segments, according to the Holidays Retail Trends study by CFI Group. This is due in part to mobile technology, and practiced by a majority of consumers whether they intend to or not.

FULL ARTICLE

Herschell Gordon Lewis’s Best and Worst Catalog Copy of 2013

By Herschell Gordon Lewis

To the catalogs Herschell Gordon Lewis criticizes here, he apologizes…but only for their unfortunate positioning. Except for this column—and probably despite this column—they probably can skirt their way into the arena of ongoing acceptance.

FULL ARTICLE

Amazon to Launch Pantry in 2014

By Daniela Forte

Amazon is working to expand its consumer packaged goods market and take on warehouse club stores like Costco and Walmart’s Sam’s Club with its new business the Pantry, according to a report by USA Today.

FULL ARTICLE

Omnichannel Crystal Ball: What’s Ahead in 2014?

By Jonathan Levitt

What will retail look like in 2014? Contributing writer Jonathan Levitt sees two major emerging trends occurring in the New Year: the rise of the ubiquitous shopper and wide-scale retail automation.

FULL ARTICLE

Related Whitepapers

Revenue Attribution: How to Measure the Impact of Your Marketing Efforts

 

eBook: eCommerce 201: 5 Strategies & 15 Best Practices You Need to Know to Grow Your Revenue

 

10 Tips: Solving Marketing’s Biggest Problem of 2013 (Gaining Opt-ins)

 

SMARTER@MARKETING: Align Message, Process, and Measurement to Deliver Sales Enablement

 

Managing the Social Media Mix White Paper

 

Lead Scoring. It’s Not Voodoo Marketing Anymore.

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