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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

July 15, 2014

MCM Tuesday
 
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INFOGRAPHIC: The B2B Ecommerce Evolution
How to Grab Your Slice of the Global Ecommerce Pie
Johnston & Murphy Wratchets Up Its Omnichannel Commerce
World Cup Brings Rise in Soccer, and Fùtebol, Searches
Getting Through to Customers in a Multichannel World

INFOGRAPHIC: The B2B Ecommerce Evolution

By MCM Staff

Make no mistake; the B2B ecommerce software market is even bigger than its more famous sibling, the B2C market, and independent software vendors stand to make big bucks selling to business and organizations of all kinds.

FULL ARTICLE

How to Grab Your Slice of the Global Ecommerce Pie

By Tim Parry

There are 790 million international customers that are potentially addressable by the US retailers. So how do you grab your piece of the global ecommerce pie? And how do you guarantee customer satisfaction and loyalty – and ensure profitability? Find out here.

FULL ARTICLE

Johnston & Murphy Wratchets Up Its Omnichannel Commerce

By Daniela Forte

Johnston & Murphy, a high-end footwear and apparel brand, migrated its digital commerce operations onto the Demandware Commerce platform in June.

FULL ARTICLE

World Cup Brings Rise in Soccer, and Fùtebol, Searches

By MCM Staff

Soccer-related searches in the month of June increased by 280% compared to May, according to a study of consumer search behavior performed by SLI Systems. What's more, searches from Brazilian consumers showed a similarly dramatic increase.

FULL ARTICLE

Getting Through to Customers in a Multichannel World

By Rory Dennis

In today’s multichannel world, consumers have more flexibility and more avenues for shopping than ever before. There’s no chance that this multichannel revolution will slow, however, so brands need to act now to address these challenges or risk being crushed by the competition.

FULL ARTICLE

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