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How Social Media Evolved as a Sales Channel
By Tim Parry
The evolution of social media as a sales channel has become the norm, and retailers need to stay in front of their customers by continuously engaging at their level. Here's how your social media efforts can build brand awareness, facilitate a sense of community and engage shoppers, and result in higher retention and increased sales.
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Mobile App Marketing Grows Up
By Bob Moul
The mobile app market has finally matured, and the result is that successful companies are making the transition from tactical to strategic app marketing. Is it time to be proactive with your mobile ecommerce app development?
FULL ARTICLE
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