| MCM TUESDAY
News and Intelligence for the Multichannel Merchant July 9 , 2013 |
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| Gary Friedman Back as Chairman and Co-CEO at Restoration Hardware
By Tim Parry Less than a year after announcing he was stepping down as chairman and Carlos Alberini's co-CEO, Gary Friedman has returned to that position at Restoration Hardware Holdings. |
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| Oriental Trading Company Acquires Mindware
By Daniela Forte Oriental Trading Company, a party supplies merchant, announced on June 27 it has acquired MindWare, a retailer of educational toys for children. |
| Can Social Login Really Make a Difference?
By Erin Lynch Logging on a retail site should be fast, easy, and stress-free but it can be more of a juggling act for consumers who can’t remember their passwords and ultimately leaving a site. In fact, according to a recent survey, of those users who do not remember their information, 70% will leave. But retailers and shoppers found a new and faster way to stay engaged: the social login. |
| How to Reach the Constantly Connected Digital Shopper
By Erin Lynch The modern day consumer is constantly connected no matter where they shop. It could be by using their smartphone to showroom in store, reading an email on a mobile device, or by interacting with a brand on Facebook. Even though a consumer is always connected to the digital world, it doesn’t necessarily mean they are connecting with your brand the way you’d like. |
| Multichannel Merchant’s Strategic Guides
By Tim Parry The Operations & Fulfillment and Marketing & Ecommerce guides contain research results, best practices, thought leadership and ideas, key technology category comparisons, analysis, and more. |
| The B2B Buyers Journey
By Daniela Forte There are five key data points to consider with the B2B buyers journey, according to this infographic by Madison Logic. A couple of key points, according to the infographic are that 50% of leads are qualified but not yet ready to buy, only 25% of leads are legitimate and should advance to sales. |
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