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How Negative Reviews Can Improve Purchase Intent – If Brands Know How to Respond
Free Webinar On Demand
According to a recent Bazaarvoice survey, shoppers who read helpful brand responses to reviews are 186% more likely to make a purchase and show 157% higher average product sentiment. In this webinar Homax and Sleep Revolution share their experiences and best practices on having a direct conversation with consumers.
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McMillon to Replace Duke as Walmart CEO
By Tim Parry
Walmart Stores Inc's board of directors has elected company veteran Doug McMillon to succeed Mike Duke as president and chief executive officer, effective Feb. 1. McMillon was also elected to the company’s board of directors effective immediately.
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Why Are Retail Stores Open on Thanksgiving Day?
By Tim Parry
Like it or not, retail stores will open their doors on Thanksgiving Day (or Thanksgiving Night) so mobs of consumers can get great deals on flat panel televisions, iPads, toys, apparel and more. Here's why bricks-and-mortar feels the need to compete with ecommerce.
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The 12 Truths About Holiday Shopping
By Daniela Forte
With the rise of big data and social analytics this holiday season, it won’t be too difficult for Santa to figure out what his consumers want for the holidays, according to this infographic by McCann Truth Centra
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How Ad Extensions Can Spice Up Your Marketing Experience
By Erin Lynch
As much as merchants would like to think that every customer is coming to the ecommerce page organically, more often than not, a search engine or ad are the reasons why they are shopping with you. Which is all the more reason why now, more than ever, it is imperative for merchants to have the perfect ad extension this holiday season.
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The Operations Summit is the only event of its kind exclusively about ecommerce and catalog direct-to-customer operations & fulfillment. Hundreds of high level decision makers will be in attendance in Indianapolis for the 2014 Operations Summit. Register early to take advantage of our best price discounts!
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Using Data and Behaviors to Engage throughout the Customer Lifecycle
Free Webinar On Demand
Quickly tapping into customer data and making it actionable at any point in the buying cycle is key to success, and not as daunting as it may seem. This webinar gives you insights on how relevance and personalization improve the customer experience and ultimately increase revenue. Start thriving in this new data-driven world!
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