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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

November 19, 2013

MCM Tuesday
 
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The 12 Trends of the Christmas… Holiday Shopping 2013
Omnichannel Advantage Helps Retailers Gain on Etailers
Conversion Rate Optimization for the Holiday Season
NRF Says Shoppers Started Holiday Shopping in October
Case Study: Small Merchant Sees Streamlined Accounting Costs
Little Tikes Launches Redesigned Ecommerce Site

The 12 Trends of the Christmas… Holiday Shopping 2013

By Tim Parry

The Holiday 2013 shopping season has started early: Here are the 12 trends of Christmas shopping you need to watch.

FULL ARTICLE

Omnichannel Advantage Helps Retailers Gain on Etailers

By Jonathan Levitt

Pundits who predicted the death of traditional retail clearly spoke too soon. A year ago, it seemed inevitable Amazon would take over the world. Industry watchers predicted retailers like Best Buy and Target, with their overhead of physical stores, would soon lose the ecommerce battle. Here is why omnichannel strategies are helping retailers regain ground.

FULL ARTICLE

Conversion Rate Optimization for the Holiday Season

By Tim Parry

With billions of dollars worth of goods sold online, holiday season ecommerce has been very important to the economy. And it will only keep growing in the future. This infographic can help you design and execute your end-of-year campaigns.

FULL ARTICLE

NRF Says Shoppers Started Holiday Shopping in October

By Daniela Forte

The National Retail Federation’s consumer spending survey found that early October promotions drove millions of U.S. Consumers to begin their holiday shopping. In fact, the survey found that 53.8% shoppers have started already and 46.2% said they have yet to start.

FULL ARTICLE

Case Study: Small Merchant Sees Streamlined Accounting Costs

By MCM Staff

Purveyor of All Things Creative has saved on its accounting costs by using TaxJar to streamline its tax management.

FULL ARTICLE

Little Tikes Launches Redesigned Ecommerce Site

By MCM Staff

Little Tikes has rolled out a website "renovation," providing a redesigned look and feel, added content and more insight and value to its consumers. The brand also rolls out its new tagline, "The Wonder of Little Tikes," embracing the awe-inspiring moments that connect parents and their children.

FULL ARTICLE

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