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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

October 07 , 2013

MCM Tuesday
 
Top 10 Responsive Design Best Practices for Email Templates
Balancing Innovation and Execution in Holiday Retail
Shop.org Predicts 13% to 15% Ecommerce Sales Growth for Holiday 2013
The Best-ish 122 Tweets from Shop.org, Day 2
Getting a Handle on Shopping Cart Abandonment

Top 10 Responsive Design Best Practices for Email Templates

By Travis Buck

According to industry statistics, in the first half of 2013 more than half of emails were opened on a mobile device and more than four out of ten mobile email users looked at emails at least four times per day. Here is a quick look at 10 best practices for reaching holiday shoppers with responsively-designed emails.

FULL ARTICLE

Balancing Innovation and Execution in Holiday Retail

By Jonathan Levitt

Smart retailers have been preparing for holiday 2013 for months, putting new omnichannel shopping experiences in place to entice customers to their sites and stores. Done right, online-offline initiatives – such as in-store pickup, mobile apps, and in-store kiosks – herald a rebirth of retail. But done badly, omnichannel programs alienate shoppers and damage your brand.

FULL ARTICLE

Shop.org Predicts 13% to 15% Ecommerce Sales Growth for Holiday 2013

By Tim Parry

The National Retail Federation's Shop.org division said it expects sales in November and December to grow between 13% to 15% over last holiday season to as much as $82 billion.

FULL ARTICLE

The Best-ish 122 Tweets from Shop.org, Day 2

By Tim Parry

Our second Storify features two less tweets than last week’s… But the tweets from Shop.org Summit is Chicago still rocked. And that’s why I dubbed it “#shoporg13 2: Electric Boogaloo.” Check out what all the buzz at Shop.org was about. 

FULL ARTICLE

Getting a Handle on Shopping Cart Abandonment

By Tim Parry

Shopping cart abandonment remains a major challenge for merchants, with the average online shopping cart abandonment rate at 75%. But that doesn't mean you can't win a cart abandoner back and convert him into a buyer.

FULL ARTICLE

Related Whitepapers

20 Ways to Personalize Email and Web Content to Deliver an Awesome Customer Experience

10 Tips: Solving Marketing’s Biggest Problem of 2013 (Gaining Opt-ins)

3 Ways to Amplify Email Marketing with SMS Messaging

10 Amazon Mistakes You're Probably Making & How To Fix Them!

How to Use Technology for Cross-Channel Ad Targeting

Ecommerce 201: 5 Strategies & 15 Best Practices You Need to Know to Grow Your Revenue

Social Media and Business Intelligence: Creating the Integrated Customer Hub

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