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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

September 09 , 2013

MCM Tuesday
 
Neiman Marcus Sold for $6 Billion
Kenneth Cole Responds to Backlash Over Syria Tweet
How to Sell Efficiently on eBay and Amazon
Stritzke Named President and CEO of REI
Keeping a Good Brand Reputation in a Digital World
Email Volume, Open Rates Both Rise

Neiman Marcus Sold for $6 Billion

By Daniela Forte

Ares Management LLC and Canada Pension Plan Investment Board announced plans to acquire Neiman Marcus Group from a group of investors led by TPG and Warburg Pincus for $6 billion, according to a press release.

FULL ARTICLE

Kenneth Cole Responds to Backlash Over Syria Tweet

By Erin Lynch

Designer Kenneth Cole, who created a social media firestorm this week after posting a tweet that some argued mocked the plight in Syria, released a video on Instagram responding to the backlash but issuing no apology.

FULL ARTICLE

How to Sell Efficiently on eBay and Amazon

By Lisa Steinhart

Marketplaces represent a great revenue opportunity for omnichannel merchants. But as Midwest Photo Exchange learned, the devil is in the details. Here's why the more time you spend preparing your items and integrating your infrastructure will help you better control your costs and add to your bottom line.

FULL ARTICLE

Stritzke Named President and CEO of REI

By Erin Lynch

Outdoor apparel and gear retailer, REI, has named Jerry Stritzke as the company's president and CEO following an extensive national search. Prior to joining REI, Stritzke was the president and COO at Coach but resigned on September 2.

FULL ARTICLE

Keeping a Good Brand Reputation in a Digital World

By Debra Ellis

The addition of ratings to search results can stop prospective buyers before they visit the website or store. The best marketing message on an optimized website and top notch customer service have no effect if people stay away. Here's how you can build and manage your company's reputation.

FULL ARTICLE

Email Volume, Open Rates Both Rise

By MCM Staff

Overall email volume for the second quarter of 2013 increased 17.9% over the same period in 2012, and unique open rates increased 7.2% year-over-year, according to the Q3 2013 email benchmark report by Experian Marketing Services. Here's what the report uncovers about other email trends, including mobile.

FULL ARTICLE

Related Whitepapers

5 Key Principles That Enhance Customer Engagement

Taking A "Crawl, Walk, Run" Approach to Cross-Channel Marketing

Knowing the Score: The Ulimate Guide to Scoring Customer and Prospects

What Customers Want: Tips for Creating and Marketing a Social Catalog

Smarter@Marketing: Align Message, Process and Measurement to Deliver Sales Enablement

The Roadmap to Deploying Integrated Marketing Across the Customer Lifecycle

5 Strategies and 15 Best Practices You Need to Know to Growy Your Revenue

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