Multichannel Merchant Week In Review The News, Commentary & Events that Shaped Commerce This Week

week of 9/16/2016
Email Marketing Advice for Retailers Heading Into Busy Holiday Season
With all the marketing tools at their disposal, retailers may be overlooking one of the most popular and effective channels: email. Here is how email marketing can be beneficial for retailers as they head into the holiday season. …»
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Retailers Get Creative in Peak Season Hiring in Tight Market
Heading into the thick of the temp hiring period for peak season, companies find themselves challenged by a tight labor market and competition for workers. See what Ascena Retail Group, American Eagle Outfitters and The Golf Warehouse are doing to address the issue.…»
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Delivery Time Influences 87% of Online Shoppers’ Purchase Decisions
Fast delivery time and premium packaging has a high impact on customer loyalty, according to recent data from Dotcom Distribution. Click through and find out what else the logistics and fulfillment firm learned in May in its survey of 558 consumers. …»
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MCM Top 3PL Application Extended!
Make sure you are listed in this resource by omnichannel, ecommerce and direct-to-customer merchants seeking experienced providers to work with. Submit your application by Sept 16th!
5 Tips to Increase Halloween Conversion Rates
September is anything but relaxing for consumer ecommerce marketers. Not only are they tasked with wrapping up back-to-school initiatives and planning for Black Friday and beyond, but in the shorter-term they must also create persuasive campaigns that rise above the noise and actually drives sales for the spookiest holiday of the year: Halloween. Here are 5 tips to increase those Halloween conversion rates.…»
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Golfsmith International Files for Chapter 11 Bankruptcy
Specialty golf retailer Golfsmith International has filed for Chapter 11 bankruptcy and agreed to sell its Canadian retail chain, Golf Town. Here is what Golfsmith International is planning to do as it moves forward with the bankruptcy. …»
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