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O+F Advisor

Operations & Fulfillment Strategies & Tactics

March 19, 2013

MCM O+F Advisor
 
 
 
5 Things Retailers Should Resolve Not to do in 2013
Snapfish Catalog Drives Web Sales and Traffic
Snapfish Catalog Drives Web Sales and Traffic
Putting Customer Lifetime Value to Work for Your Company
Holiday Sales Figures Paint Conflicting Picture

5 Things Retailers Should Resolve Not to do in 2013

By admin

 

FULL ARTICLE


Snapfish Catalog Drives Web Sales and Traffic

By admin

Old-school catalogers can learn a few lessons from an ecommerce pure-play's annual holiday-season venture into print. Here are three key takeaways from this blog post about online photo printing and photo products seller Snapfish's holiday catalog, written by Bill LaPierre for Datamann's blog.

FULL ARTICLE


Snapfish Catalog Drives Web Sales and Traffic

By admin

Old-school catalogers can learn a few lessons from an ecommerce pure-play's annual holiday-season venture into print. Here are three key takeaways from this blog post about online photo printing and photo products seller Snapfish's holiday catalog, written by Bill LaPierre for Datamann's blog.

FULL ARTICLE


Putting Customer Lifetime Value to Work for Your Company

By admin

Is your marketing campaign focusing solely on dollars spent versus dollars earned? If so, you could be leaving out a very important part of your business plan: the customer lifetime value. Here are a few tips on how crosschannel merchants are putting the lifetime value to work.

FULL ARTICLE


Holiday Sales Figures Paint Conflicting Picture

By admin

Sales figures from the 2012 holiday shopping season paint a conflicting picture of the robustness of consumer spending and its impact on the economy. Retail analyst Dana Telsey discusses the holiday season on CBS This Morning.

FULL ARTICLE


 

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2012 B2B E-Commerce Survey: Results and Trends


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