MCM: Get The Most Out of Your Data in the Fourth Quarter


       
 


Happy Holidays:
Get The Most Out of Your Data
in the Fourth Quarter
Improve customer experience and your ROI
with front-end data verification

Register Now

It goes without saying that the holidays bring an influx of business. But how do you keep customers coming back long after the tinsel is off the tree? 

It doesn't matter what vertical market you're in, or what communications strategies you employ. You need to get customer data correct from the very start, by verifying mailing address, e-mail and phone as they are captured.  Accurate data gets customers their orders on time, lets you provide a great experience and ensures your database contains accurate records so customers receive your essential marketing offers all year round.  Plus, accurate data reduces marketing costs and improves your ability to qualify for postal discounts.

Register for this webinar today to learn how to get the most out of your customer data this holiday season. Hear how two leading retailers - Hach Co and The Swiss Colony - verify their data as it’s captured to:

  • Improve customer experience when it matters most
  • Reduce undeliverable orders and “where is my order?” calls
  • Increase the number of valid records in their marketing databases
  • Reduce wasted postage costs and improve postal discounts

Live Webinar
Wednesday,
July 22, 2009

2:00 PM ET | 11:00 AM PT

 
Our Panel

Moderator:

Tim Parry
Senior Writer
Multichannel Merchant
 
 
Speakers:
 
Chris Gorski
Director, Direct Marketing
Hach Co
.
       
Mike Freund
Director of List Services
Swiss Colony
 
 

White Papers

Research

Featured Research

E-Mail and Social Media

So you say you want to make social media part of your integrated media campaign...

Webinars

MORE WEBINARS >

Radio/
Video


E-Newsletters

Sign up to receive our newsletters today!
    

ONLY ON MULTICHANNEL MERCHANT

COMMUNITY Thoughts and opinions from MultiChannel Merchant editors & columnists.

Blog: Multichannel Surfing

Back to Top