Strategies for Satisfying
the Spoiled Consumer with Cross Channel Execution


Register now for this informative live webinar

You sell in multiple channels. That’s good. But, can your customers navigate seamlessly across every channel that bears your brand?

Can your customers start an order on one channel and complete it on another?  Research shows that almost 60% of shoppers want this flexibility.  By 2012, these kinds of cross-channel transactions will account for 38% of all retail sales, according to Forrester.

But how do you offer cross-channel flexibility (i.e., to research, buy, track, receive, and return merchandise anywhere) to your customers while maintaining operational efficiency? That question and others will be answered in a Multichannel Merchant Webcast sponsored by Sterling Commerce.

Our speakers will review exclusive research showing which cross-channel capabilities top retailers currently have or intend to roll out in the next 12 months. And they’ll tell you how you can catch up. 

You will learn:

• What it means to be a cross-channel retailer
• Where you stand compared with other merchants
• How to satisfy the new breed of spoiled consumer
• How to evolve from multi-channel to cross-channel
• How to integrate—and automate—your supply-facing, internal operations, and customer-facing worlds to drive cost efficiency and deliver the unified customer experience

Join us by logging in June 18 at 2 p.m. EDT.

FREE WHITEPAPER
based on new exclusive research by
Multichannel Merchant on
Cross-Channel Retailing!