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The Endless Aisle:
How to Create a Seamless Online Experience
Register now for this informative live webinar
It’s one thing to get people to your Web site. It’s another to get them to buy. And too few merchants know how, judging by stagnant industry conversion rates.
But some firms are providing a seamless online shopping experience. And they are reaping the benefits—of increased sales and lower shopping cart abandonment rates.
The secrets of how to do this will be explored in a Webinar sponsored by Sterling.
You will learn:
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How to use data to provide personalized content and offers.
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How to engage customers using Web 2.0 tools.
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How to merchandise online.
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Upsell and cross sell products and services.
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How to convert shoppers and set the grounds work for customer loyalty.
These ideas will be illustrated through case histories provided by end users.
This Webinar will feature Kasey Lobaugh, principal, Deloitte Consulting LLP and Michael Hylton, senior product marketing manager, Sterling Commerce. The panel will be moderated by Melissa Dowling, editor-in-chief of Multichannel Merchant.
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Live
Webinar
Thursday, April 24, 2008
2:00 PM ET |
11:00 AM PT
Our Panel
Moderator:
Melissa Dowling
Editor-in-Chief
Multichannel Merchant
Speakers:
Kasey Lobaugh
Principal
Deloitte Consulting LLP
Michael Hylton
Senior Product
Marketing Manager
Sterling Commerce
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