MULTICHANNEL MERCHANT » EXECUTIVE SUMMARY
executive summaryMay 12, 2016 5:50 PM By Tim Parry
The role of retail shopping is shifting, and that is why it is vital for retailers to put themselves in the position of meeting the customers’ demands. This resulting report by the e-tailing group and Multichannel Merchant takes take an in-depth look at unified commerce and how you can make it work for your brand.
executive summaryApr 26, 2016 3:06 PM By Mike O'Brien
MCM Outlook respondents said that Amazon had a major impact on their on their DTC business. This includes the pressure to ship faster, as well as the need to offer free or reduced shipping guarantees – both reactions to Amazon Prime and Prime Now services.
executive summaryApr 08, 2016 2:56 PM By Mike O'Brien
Ecommerce companies are seeing double-digit growth in a business that requires them to fulfill orders of low line numbers, often just a single item, compared to bulk orders for store fulfillment. To address these challenges, more companies are turning to a variety of order fulfillment automation solutions. But what level of automation is right? Find out what solutions are available, how they’re being implemented and what the future of automation looks like.
executive summaryMar 30, 2016 11:13 AM By Tim Parry
Shopping on U.S.-based websites can be confusing to cross-border shoppers. So when targeting cross-border customers, sellers need to be conscious of the distinctive needs of shoppers in other countries… including the ecommerce checkout.
executive summaryMar 21, 2016 1:21 PM By Daniela Forte
The catalog is not only a sales driver, but a vehicle for branding, inspiration and engagement. See what results were garnered with the MCM Outlook 2016 on catalogs.
executive summaryFeb 17, 2016 1:26 PM By Tim Parry
As proven during the most recent holiday season, the convergence of ecommerce and bricks-and-mortar is more important for merchants than ever.
executive summaryJan 26, 2016 4:53 PM By Daniela Forte
Are you using your marketing database to its best advantage? It forms the nucleus for all your B2B and B2C marketing efforts, and offers insights that will help you generate targeted lists for direct marketing communications.
executive summaryJan 20, 2016 9:37 AM By Mike O'Brien
While order management systems are not a new concept, the technology has been advancing to keep up with the evolving world of omnichannel commerce and rising customer expectations of placing orders how, where and when they want to. So how do you go about identifying the right system for your particular business needs, now and in the future?
executive summaryJan 11, 2016 11:39 AM By Tim Parry
In these days of fast shipping, customers expect their order to arrive on their front doorstep in a plain brown box with some bubble wrap and a receipt. But by creating a tremendous unboxing experience for the customer, some ecommerce merchants are creating a “wow” factor, which in turn leads to increased customer loyalty.
executive summaryDec 16, 2015 3:43 PM By Brian Kelly
As a marketer in today’s omnichannel world, you need to sell product through a slew of channels: ecommerce web stores, online marketplaces, brick and mortar, third-party resellers, company sales force, catalogs and call centers, mobile sales, social media and more. And you know that to deliver a true omnichannel experience, you need all your channels […]
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