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executive summary ARCHIVE

Which Cross-Border Shipping Choice is Right for your Business?  Jun 06, 2016 10:43 AM By Tim Parry

Your cross-border shipping definitely matters, and customer expectations with respect to shipping and delivery continue to increase around the globe. So what’s the best way to sell and ship cross-border? It all depends on your business needs, but here’s how to make that decision.

Unified Commerce and the Customer Experience  May 12, 2016 5:50 PM By Tim Parry

The role of retail shopping is shifting, and that is why it is vital for retailers to put themselves in the position of meeting the customers’ demands. This resulting report by the e-tailing group and Multichannel Merchant takes take an in-depth look at unified commerce and how you can make it work for your brand.

MCM Outlook 2016: Amazon Has a Major Effect on DTC Operations  Apr 26, 2016 3:06 PM By Mike O'Brien

MCM Outlook respondents said that Amazon had a major impact on their on their DTC business. This includes the pressure to ship faster, as well as the need to offer free or reduced shipping guarantees – both reactions to Amazon Prime and Prime Now services.

Choosing the Right Order Fulfillment Automation Solution  Apr 08, 2016 2:56 PM By Mike O'Brien

Ecommerce companies are seeing double-digit growth in a business that requires them to fulfill orders of low line numbers, often just a single item, compared to bulk orders for store fulfillment. To address these challenges, more companies are turning to a variety of order fulfillment automation solutions. But what level of automation is right? Find out what solutions are available, how they’re being implemented and what the future of automation looks like.

Simplifying Your Ecommerce Checkout for Cross-Border Customers  Mar 30, 2016 11:13 AM By Tim Parry

Shopping on U.S.-based websites can be confusing to cross-border shoppers. So when targeting cross-border customers, sellers need to be conscious of the distinctive needs of shoppers in other countries… including the ecommerce checkout.

Catalogs: An Engaging Sales Driver  Mar 21, 2016 1:21 PM By Daniela Forte

The catalog is not only a sales driver, but a vehicle for branding, inspiration and engagement. See what results were garnered with the MCM Outlook 2016 on catalogs.

MCM Outlook 2016: Ecommerce’s Role Grows with Omnichannel and Mobile  Feb 17, 2016 1:26 PM By Tim Parry

As proven during the most recent holiday season, the convergence of ecommerce and bricks-and-mortar is more important for merchants than ever.

Leveraging Your Marketing Database to Gain Brand Traction  Jan 26, 2016 4:53 PM By Daniela Forte

Are you using your marketing database to its best advantage? It forms the nucleus for all your B2B and B2C marketing efforts, and offers insights that will help you generate targeted lists for direct marketing communications.

The Omnichannel OMS Empowers the Retail Operation of the Future  Jan 20, 2016 9:37 AM By Mike O'Brien

While order management systems are not a new concept, the technology has been advancing to keep up with the evolving world of omnichannel commerce and rising customer expectations of placing orders how, where and when they want to. So how do you go about identifying the right system for your particular business needs, now and in the future?

Premium Packaging Enhances the Customer Experience  Jan 11, 2016 11:39 AM By Tim Parry

In these days of fast shipping, customers expect their order to arrive on their front doorstep in a plain brown box with some bubble wrap and a receipt. But by creating a tremendous unboxing experience for the customer, some ecommerce merchants are creating a “wow” factor, which in turn leads to increased customer loyalty.






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