executive summary ARCHIVE

Marketplaces Are Thinking Globally and Locally  Oct 23, 2013 3:29 PM By Tim Parry

Once upon a time, merchants saw ecommerce marketplaces as a place to clear out overstock items. But the growing global economy and partnerships with brick and mortar retailers are making the marketplaces an attractive outlet for third-party merchants to sell their goods.In this executive summary from Multichannel Merchant, you will learn: Why partnering with marketplaces […]

Mastering the Art of Returns  Sep 28, 2013 3:07 PM By Erin Lynch

Merchants struggle to address the time it takes to complete a returns transaction to the moment of initiation until the moment the order is placed back in inventory. But that doesn’t mean merchants are looking at returns as a lost cause or as an accepted loss of time and money.

Preparing Your Warehouse for Omnichannel Fulfillment  Sep 28, 2013 3:06 PM By Tim Parry

With U.S. ecommerce sales surpassing the $200 billion mark it is increasingly important that merchants develop a process to integrate sales channels and manage fulfillment efficiently and effectively. Here’s how you should manage your warehouse to accommodate today’s demanding omnichannel customers.

Package Delivery Goes Beyond the Brown Cardboard Box  Sep 28, 2013 12:31 PM By Erin Lynch

Sending a package is no longer just about putting a SKU in a box and sending it off to the customer; it’s equally about first impressions and making the package a brand ambassador. Here’s what you’ll learn from this executive summary from Multichannel Merchant.

Managing Inventory in an Ecommerce World  Sep 20, 2013 3:24 PM By Erin Lynch

Managing inventory can be quite the head scratcher. An ineffective inventory strategy leads to slow moving inventory, an increase in picking errors, and missed sales opportunities. Learn more from this executive summary from Multichannel Merchant.

Creating the Customer-Centric Contact Center  Sep 20, 2013 10:10 AM By Tim Parry

While contact centers have been built around telephone technologies, customer-facing employees need to interact with customers across all communication channels. Here’s a look at what you need to do to create today’s customer-centric contact center.

Getting a Handle on Shopping Cart Abandonment  Sep 18, 2013 11:00 AM By Tim Parry

Shopping cart abandonment remains a major challenge for merchants, with the average online shopping cart abandonment rate at 75%. But that doesn’t mean you can’t win a cart abandoner back and convert him into a buyer.

Site Search: If You Build It Correctly, They Will Come  Jul 17, 2013 1:14 PM By Erin Lynch

Both B2B and B2C merchants are stepping up their site search in an effort to convert browsers into buyers. But if it’s not done right, 73% of consumers will abandon a site out of pure frustration.

Executive Summary Report: Product Information Management  Apr 01, 2013 7:07 PM By Tim Parry

By providing “a single version of product truth,” the right PIM solution should enable a merchant to deal with the volume/complexity of product information needed for daily operations and strategic marketing.In this Executive Summary Report on Product Information Management (PIM), you will learn: The potential cost benefits and enhanced operational efficiencies gained with PIM solutions. […]

Executive Summary: How to Improve your Email Marketing  Mar 30, 2013 11:24 AM By MCM staff

Merchants face several hurdles with their email marketing campaigns. While several issues revolve around reaching an increasingly mobile audience






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