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executive summary ARCHIVE

Getting a Handle on Shopping Cart Abandonment  Sep 18, 2013 11:00 AM By Tim Parry

Shopping cart abandonment remains a major challenge for merchants, with the average online shopping cart abandonment rate at 75%. But that doesn’t mean you can’t win a cart abandoner back and convert him into a buyer.

Site Search: If You Build It Correctly, They Will Come  Jul 17, 2013 1:14 PM By Erin Lynch

Both B2B and B2C merchants are stepping up their site search in an effort to convert browsers into buyers. But if it’s not done right, 73% of consumers will abandon a site out of pure frustration.

Executive Summary Report: Product Information Management  Apr 01, 2013 7:07 PM By Tim Parry

By providing “a single version of product truth,” the right PIM solution should enable a merchant to deal with the volume/complexity of product information needed for daily operations and strategic marketing.In this Executive Summary Report on Product Information Management (PIM), you will learn: The potential cost benefits and enhanced operational efficiencies gained with PIM solutions. […]

Executive Summary: How to Improve your Email Marketing  Mar 30, 2013 11:24 AM By MCM staff

Merchants face several hurdles with their email marketing campaigns. While several issues revolve around reaching an increasingly mobile audience

Multichannel Merchant’s Executive Summary on Fulfillment  Mar 29, 2013 8:23 PM By Tim Parry

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Executive Summary: Operations and Fulfillment  Mar 29, 2013 8:22 PM By Tim Parry

Multichannel Merchant’s Executive Summary on Fulfillment B2B and B2C merchants face big challenges as they try and keep up with the always-connected customer, and around-the-clock direct-to-customer activity has made the process even busier. In this Outlook Report from Multichannel Merchant, you will learn: How to increase your warehouse productivity Why packaging can help increase customer […]

Executive Summary: How to Reach Customers Across the Globe  Mar 01, 2013 10:13 AM By Tim Parry

While some ecommerce companies are still trying to perfect the U.S. market, new research has shown that jumping into international waters might be more lucrative.In this executive summary, you will learn: How to determine your international audience. Why marketplaces such as eBay and Amazon can help steer you in the right direction. Which alternative payment […]

Executive Summary: Fraud Prevention and Payment Management  Mar 01, 2013 10:09 AM By Erin Lynch

As more shoppers are making their purchases globally and consumers are demanding faster shipping times, the threat of fraud for both consumers and retailers is growing rapidly. In this Executive Summary from Multichannel Merchant, you will learn: Which technologies merchants use to reduce the risk of fraud. Best practices for combating fraudulent activity. Strategies for […]

Executive Summary: Shipping and Delivery  Mar 01, 2013 10:06 AM By Erin Lynch

Merchants are looking for ways to ship product the fastest way possible to satisfy customers, but in the most cost-efficient way possible for themselves. In this executive summary, you will learn how to renegotiate your current carrier contracts, why free shipping is now a cost of doing business, and more.






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