Personalization is the Key to Increasing Customer Loyalty

Jun 18, 2014 7:14 PM  By MCM Staff

A personalized ecommerce experience has become just as important to consumers as price. And retailers need to get on board with that message..

In this Executive Summary from Multichannel Merchant, you will learn:

  • Why 3 out of 4 online shoppers make additional purchases when presented with recommended product pages
  • What steps skincare retailer Kiehl’s took to raise its revenue per visit 11.6%
  • Why email is a perfect vehicle to showcase personalized product recommendations
  • And more…


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