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MULTICHANNEL MERCHANT » EXECUTIVE
Backcountry.com, an online outdoor retailer, has expanded its global reach with the acquisition of Bergfreunde.de, an ecommerce company that caters to outdoor enthusiast in Germany, Austria, and Switzerland.
As one of the most serious, but often most misunderstood, retail loss prevention issues, return fraud costs retailers billions of dollars every year.
With the help of Bluetooth technology, shoppers can now tailor their shopping experience inside one of 254 Apple stores throughout the United States, through the new iBeacon mobile app.
Aeropostale, a specialty retailer of casual apparel for young women and men, released its third quarter results, which showed a 15% decrease in net sales and comparable sales, which include the ecommerce channel. CEO Thomas P. Johnson said in the release that he was “disappointed in the overall performance as customer adoption is occurring more slowly than we would like against the backdrop of a challenging teen retail environment.”
J. Crew has released its third quarter financials on Dec. 4, showing a revenue increase of 11% to $618.8 million. Store sales increased 7% to $420.2 million and direct sales increased 21% to $189.8 million.
As merchants continue to focus on improving customer loyalty moving into 2014, many are adopting Master Data Management technology in order to create a more rich and satisfying shopping experience across all channels. However, in order to achieve this and capitalize on peak buying seasons, retailers must gain greater control over product information and other master data in order to achieve omnichannel success.
If the Marketplace Fairness Act were to pass, will it really have a serious impact on mom-and-pop online merchants? Jonathan Barsade, CEO of Exactor, dives into the complicated and highly debated online sales tax issue and discusses how proper compliance software will ease the possible burden for small ecommerce shops.
Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.
Cyber Monday reached $1.735 billion in desktop online spending, up 18% versus the same day in 2012, representing the heaviest online spending day in history, according to comScore.
During a conference call on Dec. 1, neither NRF President and CEO Matthew Shay or Prosper’s Consumer Insights Director Pam Goodfellow seemed to be alarmed by the drop-off in Thanksgiving weekend sales figures.
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