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MULTICHANNEL MERCHANT » EXECUTIVE
As merchants continue to focus on improving customer loyalty moving into 2014, many are adopting Master Data Management technology in order to create a more rich and satisfying shopping experience across all channels. However, in order to achieve this and capitalize on peak buying seasons, retailers must gain greater control over product information and other master data in order to achieve omnichannel success.
If the Marketplace Fairness Act were to pass, will it really have a serious impact on mom-and-pop online merchants? Jonathan Barsade, CEO of Exactor, dives into the complicated and highly debated online sales tax issue and discusses how proper compliance software will ease the possible burden for small ecommerce shops.
Online retailers are always on the lookout for ways to drive additional revenue, accept during the holiday time, when merchants are generally focused on securing sales. But the smartest retailers are also concentrating on website performance and how to use the holiday shopping season to derive data. Here are 5 things you can do, right now, that will help increase conversion rates throughout 2014.
Cyber Monday reached $1.735 billion in desktop online spending, up 18% versus the same day in 2012, representing the heaviest online spending day in history, according to comScore.
During a conference call on Dec. 1, neither NRF President and CEO Matthew Shay or Prosper’s Consumer Insights Director Pam Goodfellow seemed to be alarmed by the drop-off in Thanksgiving weekend sales figures.
comScore says Thanksgiving Day ecommerce sales made on non-mobile devices reached $776 million, up 21% from 2012, while Black Friday’s $1.2 billion sales day was a 15% increase over last year.
[CLICK HERE for Multichannel Merchant's Cyber Weekend 2013 coverage] Mobile Visits Grow, but Revenue Explodes: Thanksgiving Day Sales on Smartphone-optimized Websites up 258% (via PR Newswire) PITTSBURGH, Nov. 30, 2013 /PRNewswire/ — Branding Brand, the leading mobile commerce platform to top retailers, today announced the results of its Mobile Commerce Index for Thanksgiving Day, which […]
While many merchants optimized their ecommerce sites for growing Cyber Weekend demand, Compuware APM questions whether they have been prepared for the mobile commerce onslaught.
Ecommerce sales reached $1.93 billion on Black Friday, an increase of 39% over Black Friday 2012, according to Adobe Digital Index 2013 online shopping data.
Thanksgiving Day ecommerce sales were up 19.7% over the same period in 2012, according to the online sales trends compiled for the IBM Digital Analytics Benchmark. Sales were moderate, and then boomed around the same time retailers opened their doors Thanksgiving night.
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