MULTICHANNEL MERCHANT » EXECUTIVE
The winners of the 17th Annual Catalog Awards and the 3rd Annual I.Merchant Awards were announced at the Annual Catalog Conference in Chicago on June
Alamo Group has completed is acquisition of the assets of $14.1 million Des Moines, IA-based Valu-Bilt Tractor Parts from Quality Stores for $7.5 million.
While at the prescreening for the Annual Catalog Awards (you did check out the list of finalists on page 8, didn’t you?), one of the judges pumped me
When Adam & Eve launched a television ad campaign in early February, the adult-products cataloger hoped the commercial would garner 25-50 catalog requests
Seems to me that the sad saga of Fingerhut could have been avoided if someone at Federated Department Stores had read Hans Brinker, or The Silver Skates.
Holiday Diver, which mails the Divers Direct catalog, in January acquired its chief competitor: Chapel Hill, NC-based Performance Diver. Terms of the
Few print catalogers advertise via TV commercials. Nor do many marketers of adult-entertainment products. Nonetheless, Adam & Eve, a cataloger of adult
For the U.S. troops stationed in Afghanistan as part of Operation Enduring Freedom, the past holiday season was a rough one. But at the very least, the
The new year brought a new look for Aerosoles. The manufacturer/marketer of shoes and accessories introduced its redesigned catalog with the mailing this