MULTICHANNEL MERCHANT » FULL INFOGRAPHIC
With a 13% growth in revenue in the fourth quarter and 13% for the year, 2013 deemed to be pretty successful for eBay. The marketplace currently has 128 million active users and generated nearly $77 billion in gross merchandise volume in 2013 alone. Here is the play-by-play highlights for the year that is eBay.
While big data might seem like it generally falls into the silo of the marketing department, more and more merchants are finding out that not only is it just as beneficial in the contact center, but it could also give you an edge against your competitors.
As more and more merchants focus their ecommerce energy into creating a customer-centric organization, one of the best ways to set yourself apart from the competition is through your returns policy. Regardless of why a consumer returns a good (defective merchandise, unwanted gifts, or order error), there are ways for merchants to develop an effective and efficient returns process that keeps customers coming back for more.