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Ecommerce ARCHIVE

Coach Re-launches Website for International Expansion  Feb 26, 2015 11:17 AM By Daniela Forte

Coach re-launches its website for omnichannel transformation and global expansion. See what else Coach has planned.

Consumers in Africa Embracing Ecommerce  Feb 26, 2015 10:36 AM By MCM Staff

The rise of ecommerce on the African continent is changing the face of the traditional consumer, and brands need to adapt their business models and strategies in order to remain relevant among consumers and avoid a drop in market share.

Bergdorf Goodman Goes International with Borderfree  Feb 25, 2015 11:18 AM By MCM Staff

Luxury retailer Bergdorf Goodman announced that it has partnered with Borderfree to open its website and sell to international shoppers with BFX, Borderfree’s new global ecommerce platform for retailers.

Most Ecommerce Sites Unprepared For Emerging Global Marketplace  Feb 22, 2015 3:29 PM By MCM Staff

As global ecommerce sales are poised to explode to $1.35 trillion by 2018, are businesses around the globe preparing to take full advantage? Here’s the results of an Oban Digital Internationalization study mounted in partnership with Digital Doughnut.

OtterBox Inks Cross-border Ecommerce Deal for Japanese Market  Feb 15, 2015 10:44 AM By MCM Staff

transcosmos inc. recently partnered with smartphone and tablet case maker OtterBox to provide ecommerce services in Japan.

Satisfaction Guaranteed: Why a Little Reassurance Goes a Long Way in E-commerce  Feb 10, 2015 5:45 PM By Jasmine Brown

Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers don’t complete their purchase because of price. In the world of e-commerce, you need a targeted marketing strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently.

Abercrombie & Fitch Expands Across Asia  Feb 06, 2015 6:20 AM By Tim Parry

Abercrombie & Fitch Co. recently launched 10 new ecommerce sites for its Abercrombie & Fitch and Hollister brands with the Demandware platform, serving China, Hong Kong, Japan, Singapore and Taiwan. Learn what makes these 10 sites different from its .coms that serve the U.S. market.

Brand Loyalty, Trust Keys to Canadian Consumers  Jan 21, 2015 9:49 AM By Mike O'Brien

Canadian consumers are more brand loyal than their U.S. counterparts, but connecting with them involves more relationship-building and trust.

Canada and Its Effect on Global Ecommerce  Jan 15, 2015 4:47 PM By Daniela Forte

The Canadian ecommerce market is seeing a steady increase in buyers and online business with no signs of slowing down. See what is creating this steady growth.

Target Can’t Say “Blame Canada”  Jan 15, 2015 12:35 PM By Tim Parry

Target’s life in Canada did not last very long. Tuesday was the 4th anniversary of Target’s $1.85 billion Canada acquisition of the Zellers chain from Hudson’s Bay Company. Here’s why Target had a hard time winning over Canada.






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