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Ecommerce ARCHIVE

4 Tips to Increase International Sales  Jul 22, 2013 10:56 AM By Erin Lynch

Selling internationally for U.S. based retailers can be tough especially since international shoppers tend to abandon their shopping carts at higher rates compared to their American counterparts. In fact, according to this snapshot of the international shopper, 37% avoid buying online because of the shipping costs alone. But don’t let that discourage you from selling and shipping globally, here are a few steps you can take to snag that sale.

How to Create Convenient B2B Shopping Experiences  Jul 17, 2013 12:41 PM By Craig Vodnik

B2B software companies must ensure a convenient sales process that reflects their customers’ shopping preferences. Businesses must plan for conflict between different sales channels and customers’ expectations of the shopping experience.

Why U.S. Merchants Need To Expand Their Borders  Jul 09, 2013 11:38 AM By Daniela Forte

Merchants are going beyond the domestic borders and thinking globally when it comes to selling their products. Here’s what Craig Reed, vice president of global commerce for Pitney Bowes, said in an interview at IRCE 2013 about selling internationally.

HoneyBaked Ham Company to Launch in Japan  Jun 25, 2013 10:10 AM By Multichannel Merchant Staff

The HoneyBaked Ham Company announced that after it’s 55-year history selling in the United States it will now expand to Japan with a storefront, an ecommerce site, sampling and a full marketing campaign specific to the region.

4 Most Important Things to Watch for in Fraud Prevention  Jun 12, 2013 11:22 AM By Tabitha Stang

How can ecommerce businesses fight the dynamic nature of fraud and reduce losses associated with fraudulent purchases? While certainly not exhaustive, here are four important things to watch for in your ecommerce fraud prevention.

Study Shows Consumers Want Seamless Shopping Experience  Jun 12, 2013 10:34 AM By Daniela Forte

Integrating in-store, online and mobile shopping channels is the best thing retailers can do in order to improve the shopping experience according to half of the respondents of the recent Seamless Retail Study by Exolevel. The study found that 89% of consumers said it was important for retailers to let them shop for products in the way that is convenient for them, no matter which sales channel they choose.

7 Tech Tips for Highly Accessible Sites  Jun 12, 2013 7:08 AM By Gian Genovesi

There are 7 key aspects to any accessibility initiative which an organization should abide by in order to develop a user, screen reader and web-crawler friendly site.

My First IRCE Experience  Jun 11, 2013 5:21 PM By Daniela Forte

I went to the IRCE in the beautiful city of Chicago last week and was immediately in awe by the size of the exhibit hall, the sessions I attended and the wealth of information I was given by the people I met during my time at the conference. I have never been to a conference of this magnitude before and wasn’t sure what to expect. I can clearly say the show exceeded my expectations.

Al Gore Speaks at IRCE  Jun 05, 2013 12:05 PM By Daniela Forte

Former Vice President of United States Al Gore came to speak at the Internet Retailer Conference in Chicago this week where told attendees that the internet and ecommerce is the fastest growing industry of the world. He told attendees they ought to think globally, no matter what industry they are in.

Meeting Consumer’s Email Expectations  May 30, 2013 2:59 PM By Daniela Forte

Recent studies have found that 90% of online consumers subscribe to a brand via email, according to an article on ExactTarget.com. There are four types of email content, consumers are expecting today.






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