Building a multichannel ecosystem without upsetting existing channel relationships is a real challenge that requires balancing the concerns of referral and resale partners with the needs of end-customers. Aside from channel conflict, internal resistance can also make the transition difficult.
Best Buy has removed the email contact from its customer service page. The company says the decision was based on consumer feedback, but others feel like it was based on poor performance.
Like it or not, there is an art to successfully running an ecommerce website. Although the web is filled with survey results, whitepapers, and research on how to make your site better, there is still a lot of misleading information out there that could get you into trouble. In this article, Nicolas Fincher will help clear the air and spotlighting 5 of the most common ecommerce myths.
Innotrac Corporation announced the results of its latest SmartHub eCommerce benchmark analysis, which was based on a sampling of orders placed in August of this year. The report evaluated over 100 merchants across 56 data points, tracking the entire eCommerce experience from ordering, to shipping, packaging, customer service, and returns.
Intermec, a provider of data capture and information management solutions, announced that an agreement is in the works in which technology and manufacturing firm Honeywell International will acquire Intermec for $600 million. The deal is expected to go through by the end of the second quarter 2013.
In order to keep customer retention, retailers need to focus on customer satisfaction. As retailers become more global, it
Acquity Group, a Brand eCommerce and digital marketing company, has announced that it will be opening a Toronto, Canada office to help boost business development in North America.
High-end leather goods retailer, Dooney & Bourke, is anticipating a boost in sales and a better shipping service for international shoppers through the use of a new Pitney Bowes ecommerce software. The retailer expects that the new program will take the guessing game out of international shipping costs for consumers.
Acquity Group Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings; Only 10% Bring Digital Experience In-Store (via PR Newswire) CHICAGO, Dec. 4,
If your ecommerce site is not ready for your mobile customers, chances are your emails are not there yet, either. To help remedy that problem,the editorial staff of Multichannel Merchant has compiled the following tips to get your email marketing messages ready for your mobile customers.