The National Retail Federation is urging President Barack Obama and Congress to fix the impending fiscal cliff before Thanksgiving fearing that tax hikes and spending cuts will affect consumer confidence for the holiday shopping season.
How can marketers create a more favorable shopping experience for consumers this holiday season? Here are a few key tips marketers should keep in mind when it comes to creating a united cross-channel strategy for holiday retail success.
Luxury retailer Neiman Marcus has extended its ecommerce reach to more than 100 countries, thanks to a partnership with FiftyOne Global Ecommerce. John Koryl, president of Neiman Marcus Direct, said the partnership with FiftyOne allows Neiman Marcus to
While it may seem that growing your subscriber lists by any means possible is a good goal, in reality, a focused approach is best. To build your subscriber list organically and methodically across touchpoints, consider the following strategies.
Doug Smith, vice president of operations at Shepler
During the RKG Road Show in New York City, Ed Hoffman, vice president of Global Sales and Business Development with SLI Systems, gave a few pointers at the Google offices in Manhattan on how to create the most effective and profitable site searches.
Spiff up your business-to-business site with these three steps, or risk having it sputter into irrelevancy.
Amazon.com announced that it will open a “global Digital Media Development Center” in London in the next few months that will allow for design and development teams to work on various media projects.
Social media branding is more important now than it ever was before especially since a 2012 Nielson Global Survey revealed that more than half of the respondents