Operations Summit

Subscribe


 

Marketing ARCHIVE

eBay Looks to Grow Locally and Globally  May 01, 2013 3:38 PM By Tim Parry

eBay plans to go global and local in hopes to double its number of eBay Marketplace users to 200 million by 2015.

Study Finds Consumers Love Brands that Love Them Back  Apr 16, 2013 7:26 PM By Erin Lynch

More than half of consumers surveyed feel that brand loyalty depends on the experiences brands create for them.

FiftyOne Global Ecommerce Rebrands as Borderfree  Apr 15, 2013 10:32 AM By Tim Parry

FiftyOne Global Ecommerce has rebranded as Borderfree in an effort to further emphasize the company’s ongoing mission to enable U.S. retailers to transact with consumers in every corner of the globe. “Identifying as Borderfree allows us to more directly communicate our vision and mission to create an entirely ‘border-free’ global ecommerce experience for consumers and […]

Myths & Misconceptions of Selling on Amazon: Best Practices for Doing it Right  Apr 02, 2013 8:25 PM By MCM staff

Join Gina DeFrank, ChannelAdvisor’s Amazon Product Owner and Business Analyst, as she discusses and debunks the misconceptions of selling on Amazon. She’ll walk you through how to get started and how to do it right, and key ways to improve your performance on Amazon.

Selling on Amazon: Best Practices for Doing it Right  Mar 28, 2013 12:00 AM By MCM staff

We’ll take you through how to get started on selling on Amazon, how to do it right, and key ways to improve your performance.

The Looming Disruption of B2B Marketplaces  Mar 26, 2013 4:02 PM By Steven Kramer

The launch of AmazonSupply last April was touted by some industry experts as a win for B2B brands eager to claim their share of the online marketplace.

“Made in USA” Message is Strong for World of Leggings  Mar 22, 2013 2:17 PM By Daniela Forte

In light of last week’s recall of yoga pants made in Taiwan and distributed by Lululemon Athletica, World of Leggings CEO Danny Alex is emphasizing “Made in the USA” as a part of its merchandising strategy.

Trigger Message Volume Rose in Fourth Quarter  Mar 18, 2013 4:38 PM By Daniela Forte

Trigger messages volume continues to rise seeing an increase of 73% over Q4 2011, according to a recent report by Epsilon, the global leader in delivering direct-to-consumer connections that drive business performance and Email Institute, the Epsilon-powered email best practices destination.

3 Ways to Simplify International Expansion with Global Marketplaces  Feb 19, 2013 4:09 PM By MCM staff

International e-commerce presents many challenges, and selling across borders requires careful consideration of cultural differences, government regulations and operational infrastructure. This article outlines the various marketplaces and fulfillment tools that are available to help retailers tackle this growing International opportunity.

Shopatron Teams Up with Intershop  Dec 19, 2012 7:59 PM By MCM staff

Shopatron announced that it has teamed up with Intershop, an ecommerce firm, and although the details about the partnership are still unclear, Shopatron said teaming up with Intershop will enhance their global, multi-channel clients’ ecommerce programs.






© 2014, Access Intelligence, LLC. All rights reserved.