Marketing ARCHIVE

Shopatron Teams Up with Intershop  Dec 19, 2012 7:59 PM By MCM staff

Shopatron announced that it has teamed up with Intershop, an ecommerce firm, and although the details about the partnership are still unclear, Shopatron said teaming up with Intershop will enhance their global, multi-channel clients’ ecommerce programs.

Amazon 2Q Sales Up, Profits Down  Jul 28, 2012 2:06 AM By Tim Parry

Amazon.com said its sales for the second quarter, which ended June 30, were up 29%. But the etailer expects to have an operating loss of between $50 million and $350 million next quarter. Here’s why.

How to Earn Trust in Facebook Commerce  Apr 10, 2012 2:53 AM By Ken Burke

Earning shoppers

Survey: Socially-conscious Consumers Consult Social Media  Mar 28, 2012 10:31 PM By Erin Lynch

Merchants and retailers should look no further than to a recent Nielsen survey of 28,000 internet users when trying to figure out how they should spread the word about their brand. According to the Global Corporate Citizenship Survey, 63% of the global, socially conscious respondents are under the age of 40 and consult with the social media of their choice when deciding on what items to purchase.






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