From Big Data to Big Personalization

Jun 21, 2013 2:23 PM  By

Using big data will ensure that companies can learn more about consumers and use the information they have through an effective personalization and segmentation, according to this infographic by Monetate.
From Big Data To Big PersonalizationMonetate Marketing Infographics

  • Tamar Weiss

    Hi Daniela, what a great infographic! We’ve gotten to the point where lots of platforms provide big data and analytics and fewer offer the ability to react with personalized campaigns in real-time – the next big trend in digital marketing. Fortunately, technology exists for that too – you just have to know where to find it….