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MULTICHANNEL MERCHANT » INFOGRAPHICS
With a 13% growth in revenue in the fourth quarter and 13% for the year, 2013 deemed to be pretty successful for eBay. The marketplace currently has 128 million active users and generated nearly $77 billion in gross merchandise volume in 2013 alone. Here is the play-by-play highlights for the year that is eBay.
This infographic on omnichannel engagement will give you a quick look at how other marketers are using data-driven consumer insights to drive revenue and deliver personalized and satisfying customer experiences.
A new infographic by Kenshoo detailing findings from an analysis of Facebook ads in Q4 2013, found that advertiser sales revenue driven by Facebook ads increased 59.09% quarter-over-quarter and impressions increased 50.79% quarter-over-quarter.
While big data might seem like it generally falls into the silo of the marketing department, more and more merchants are finding out that not only is it just as beneficial in the contact center, but it could also give you an edge against your competitors.
Thinking about selling on a marketplace like Amazon or eBay? Or are you doing so already? According to this infographic by Channel Advisor,
As more and more merchants focus their ecommerce energy into creating a customer-centric organization, one of the best ways to set yourself apart from the competition is through your returns policy. Regardless of why a consumer returns a good, there are ways for merchants to develop an effective and efficient returns process that keeps customers coming back for more.
With Christmas right around the corner, shoppers are making a mad dash to ensure all their holiday shopping is complete and shipped before next week. And while ecommerce merchants are pulling out all the stops to try to grab shopper’s attention and dollars, many, if not all, are finding it tough to compete with Amazon.
Online retailers have a reason to celebrate this holiday season. This was a record-breaking season for many, according to this infographic from Monetate. Between Thanksgiving and Cyber Monday, ecommerce sales were $5.2 billion, an increase of 16.5% over 2012. Black Friday saw $1.5 billion in online sales, while Cyber Monday saw $2 billion in online sales.
Facebook ad performance spiked for retailers. Nearly 1/3 of revenue and conversions from Nov. 1 through Dec. 2 occurred between Thanksgiving and Cyber Monday, according to this infographic by Kenshoo.
A big challenge for online businesses these days is replacing their backend system. According to this infographic by Monetate, for online merchants there are three reasons why they choose to replatform: the need to stay competitive, their existing platform falls short of promised capabilities and customer driven pressures.
by Ian Goldman
Posted 17 hours ago
Posted 18 hours ago