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MULTICHANNEL MERCHANT » INFOGRAPHICS
Satisfied customers are key to business success. Recent Aberdeen Group research indicates that satisfied customers not only increase their spending on products and services, but also promote the organization’s brand and drive new business via referrals.
The add-to-cart button is probably the most important thing on a shopping site – so how do you get shoppers to drop products into their cart? Volusion took a look at the add-to-cart buttons of the top 50 ecommerce sites (i.e. Walmart, Zappos, eBay, Amazon) to see how they’ve designed their buttons to entice shoppers to do just that. So what color, wording and design work best?
With self-service support, such as a customer portal or support center, customers can help themselves 24 hours a day. Learn how customer self-service support leads to higher customer satisfaction at a lower cost.
For the past five years gift cards have been ranked as the number one most popular gift among shoppers. In fact, according to Shopatron, not only will the average shopper spend more than $150 on gift cards annually, but 72% of recipients become repeat customers. Here are five surefire ways you can harness the power of gift cards on your ecommerce site.
Fraud is a scary thing and it is burdening merchants everyday with higher costs. According to this infographic by LexisNexis, for every $1 in fraud loss, merchants are paying $2.79. While fraud losses continue to grow, many ecommerce merchants believe fraud prevention is too expensive. It is these merchants that experience two times more in fraud losses.
Fulfilling orders is no longer about putting SKUs in a box and shipping products off to the consumer. Merchants are finding that order fulfillment is now a multifaceted operation which includes moving product, creating brand engagement, offering high quality customer service, and creating a lifetime customer. Here are 15 tactics you can use right now on how to delight customers from the warehouse floor up to the box is opened by the consumer.
A recent survey of 6,000 online shoppers has found that the number one most important factor when it comes to defining and offering a positive ecommerce shopping experience all comes down to customer service. So what can you do to improve your online shopping experience? It’s all about contact options such as live chat, click-to-call, and video chat in the contact center.
We’ve seen the “Social Media Explained” meme floating around cyberspace (and during webinars, and conference presentations, and yes, I’ve used it on several occasions myself). Avalaunch Media took it a step further with the following infographic.
With Big Data all the buzz these days, merchants are have the opportunity to make real what was once too costly or visionary to achieve a possibility, especially with the use of innovative analytics solutions, according to an infographic by SAP.
What merchants are offering with product videos and what shoppers are expecting may be two different things.
by George Chang
Posted 1 day ago
Posted 1 day ago