Mobile devices are becoming to new accessory for consumers. It’s where they can find locations of stores, download coupons, and, unfortunately, compare prices while shopping in a traditional brick-and-mortar store. In fact, according to this infographic from 360pi, it’s becoming a $215 billion problem for retailers. The infographic states that 35% of all Americans are engaging in showrooming when looking for products such as electronics, apparel, books and appliances.
Showrooming Becoming a $215 Billion Problem for Retailers
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