The Power of Video for Small Business

Mar 16, 2014 8:47 PM  By

Leading retailers including Zappos and Old Spice are known for their online videos, but more often than not, brands are missing out on this critical element of their content strategy. New survey data from Animoto found that video has tremendous potential for influencing purchase decisions and should be top of mind for marketers across industries.

[Click the infographic to enlarge]

SMB Survey Infographic