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MULTICHANNEL MERCHANT » LISTS & DATA NEWS
How big a brand is co-op database Abacus? Big enough that parent firm Epsilon, which acquired Abacus in December, is rebranding most of its data products and services under the Abacus name.
A week after list firm Rubin Response Services was purchased by Omaha-based conglomerate infoUSA and folded into its Walter Karl subsidiary, it was business as usual for the newly-purchased firm.
The Mailers Council, an Arlington, VA-based coalition of mailers and mailing associations, in late August released a research paper detailing the benefits
Marissa Schineller, vice president of list management for Orlando, FL-based list firm Teramedia, died unexpectedly on Saturday.
In a letter sent to every member of the House of Representatives and the Senate, the Arlington, VA-based Mailers Council has asked Congress to oppose any legislation that would prevent the U.S. Postal Service from closing outdated and inefficient mail-processing facilities
The Mailers Council, an Arlington, VA-based coalition of mailers and mailing associations, in late August released a research paper detailing the benefits of a standard implementation period when the U.S. Postal Service raises postage rates.
Last week American List Counsel and Millard Group created an Internet-based, interactive data exchange system, DMexchange, to allow participants to exchange list order and shipping information via a secure Website.