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Lists & Data – BusinessApr 11, 2012 8:03 PM By MCM staff
List management and brokerage firm Statlistics has recently joined forces in a “strategic alliance” with L.I.S.T. Incorporated and L.I.S.T. Westchester, according to a press release issued by Stalistics.
Lists & Data – BusinessJan 24, 2012 1:39 AM By Jim Tierney
The value of metrics in measuring Customer Experience Management (CEM) programs is vital to your company
Lists & Data – BusinessDec 14, 2011 10:30 PM By Geoff Wolf
As we all know, it is imperative to stop consumers and get their attention before we can influence their behavior patterns. The good news is that for customer retention, you have a real advantage with your customers
Lists & Data – BusinessDec 05, 2011 7:53 AM By Debra Ellis
Hit-&-run customers are the hardest to identify because they imitate all of the other customer types. Here are 5 tips to help identify them.
Lists & Data – BusinessNov 14, 2011 9:45 PM By Debra Ellis
The problem with most social media strategies is that they focus on attracting prospects instead of engaging customers. It is easier to create an acquisition strategy because all you have to do is open an account on the platforms of choice, add some branding images, and start posting content. The build it and they will come approach is intriguing, reminiscent of
Lists & Data – BusinessNov 11, 2011 2:40 AM By MCM staff
Business intelligence makes the complex marketing campaign management process manageable. BI solutions aggregate information and provide retailers easy access to data for business reporting, analysis, planning and decision support. By transforming data into actionable information, BI helps retailers make faster fact-based decisions before, during, and after campaigns.
Lists & Data – BusinessOct 17, 2011 5:26 PM By Geoff Batrouney
Too often, merchants tend to not afford the list broker sufficient time
Lists & Data – BusinessOct 01, 2011 9:30 PM By MCM staff
Fact: Customers who engage with a marketer through multiple channels have higher response rates, increased average order values (AOVs) and better lifetime values
Lists & Data – BusinessJul 01, 2011 9:30 PM By MCM staff
2011 Order Management Systems Directory
Lists & Data – BusinessApr 13, 2011 7:05 PM By MCM staff
RANCHO SANTA MARGARITA, CA–(Marketwire – April 12, 2011) – Melissa Data Corp, a developer of high performance data quality and address management solutions, today announced that customers can now access detailed property and mortgage data on over 140-million U.S. properties by using the company’s unique new WebSmart Property Web Service. Available immediately, this is the most comprehensive solution available to the public for sourcing nearly any information on a given property — including everything from parcel and owner information to square footage to zoning and more.