Technology ARCHIVE

How Retailers Can Take a Proactive Approach to Data Recovery  Mar 09, 2014 2:57 PM By Jeff Baken

AmeriPride has turned its attention to improving its customer experience by developing a centralized disaster recovery program to protect its data. Here are four things AmeriPride looked for in a disaster recovery program.

Target CIO Resigns after Holiday Security Breach  Mar 05, 2014 1:21 PM By Erin Lynch

Target has announced that Beth Jacob, chief information officer, is resigning from her position as part of an “overhaul” of the retailer’s information security and compliance structure. Jacob’s resignation is effective March 5.

DMA Calls for New Measures to Enhance Data Security  Jan 30, 2014 3:33 PM By MCM Staff

In response to the recent spate of data security breaches on retailers and others, the DMA issued a call to action to all data-driven marketers to recommit to DMA’s long-standing commitment to ensure the security of consumer data.

Untangling the Retail Supply Chain with Real-Time Analytics  Jan 22, 2014 8:24 AM By Dale Skeen

Retail supply chains are longer and more tangled than ever – the complexity of the data coupled with high customer expectations around service and reliability are taxing traditional approaches to supply chain management to their limits. In this article you will learn how to pinpoint problems faster, make adjustments quickly, prevent missed deliveries, and catch those out-of-stock situations before they can impact the customer.

Using Big Data to Improve Contact Center Operations  Jan 16, 2014 11:24 AM By Erin Lynch

While big data might seem like it generally falls into the silo of the marketing department, more and more merchants are finding out that not only is it just as beneficial in the contact center, but it could also give you an edge against your competitors.

IBM Study of 30,000 Global Consumers Shows Importance of Personalization  Jan 13, 2014 4:32 PM By Erin Lynch

A new IBM study of more than 30,000 global consumers released at the 2014 National Retail Federation convention found consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.

5 Digital Marketing Resolutions for 2014  Jan 01, 2014 8:30 PM By Graham Cooke

With the new year and new budget assessments upon us, this is a critical time for merchants to assess and reevaluate their strengths and opportunities. Marketers may experience many stages of resolutions, but to truly reap the benefits of 2014, all the following outlined should be realized.

Target Confirms Unauthorized Access to Payment Card Data in U.S. Stores  Dec 19, 2013 7:06 AM By Tim Parry

Target has confirmed it is aware of unauthorized access to payment card data that may have impacted certain guests making credit and debit card purchases in its U.S. stores.

Apple Launches iBeacon App to Tailor In-Store Shopping Experience  Dec 06, 2013 1:22 PM By Erin Lynch

With the help of Bluetooth technology, shoppers can now tailor their shopping experience inside one of 254 Apple stores throughout the United States, through the new iBeacon mobile app.

Why Master Data Management Matters in 2014  Dec 04, 2013 1:00 PM By Christophe Marcant

As merchants continue to focus on improving customer loyalty moving into 2014, many are adopting Master Data Management technology in order to create a more rich and satisfying shopping experience across all channels. However, in order to achieve this and capitalize on peak buying seasons, retailers must gain greater control over product information and other master data in order to achieve omnichannel success.






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