MULTICHANNEL MERCHANT » DATA & ANALYTICS
With the advent of social media and advancement of mobile technologies, the way customers connect with brands has fundamentally changed over the past couple years. The folks at Avaya have pieced together a visual study they conducted that breaks down a wide range of channels consumers currently use to interact with businesses.
The U.S. Postal Service has released its promotions calendar for 2013
At Forrester’s inaugural Forum For eBusiness & Channel Strategy Professionals, speakers are debating the role that digital disruption will play in eBusiness. Here are a sampling of tweets from Day 1 of the Forum, which began Oct. 25 in Chicago.
Tweets from Conversion Conference #convcon The Conversion Conference was held Oct. 9-10, 2012 in Ft. Lauderdale, FL. Here is a sampling of tweets from the conference. Storified by MultichannelMerchant
Tweets from #DMA12 part 1 October 13, 14 and 15, 2012 tweets from DMA Annual Storified by MultichannelMerchant
In our previous article on understanding the complexities of managing site search and navigation, we explained how to optimize search across different mobile devices, monitor keyword search terms, and conduct A/B testing. We
#shoporg12 Day 1 Here’s a collection of tweets by attendees of the Shop.org Summit in Denver on Sept. 11, 2012. Storified by Tim Parry
Marketers need to step up to the challenges of Big Data to claim its rewards. Here
Knowing that the homepage is often a website’s first date with the visitor
The combination of marketing and transaction channels creates hundreds of ways a shopper can get lost, confused, or frustrated, which means that you lose the sale. Spend some time preparing a better crosschannel experience and you