Lists & Data – Business-14-05-2013 ARCHIVE

Reaping online riches  Aug 01, 1998 9:30 PM By Shannon Oberndorf

In 1997, the number of online shoppers increased to 11.2 million, 76% of whom made multiple purchases, according to a joint study by New York City-based

Rate hike delayed  Aug 01, 1998 9:30 PM By Paul Miller

In a victory for mailers, the U.S. Postal Service Board of Governors (BOG) on June 30 said it would not implement new postal rates until Jan. 10, 1999.

Rediscovering’ parcel post  Aug 01, 1998 9:30 PM By Paul Miller

When the postal rate case is implemented in January 1999, parcel post rates may actually decrease for catalogers that drop-ship their packages into destination

Profit picture: up and down  Aug 01, 1998 9:30 PM By Mark Del Franco

Anumber of direct mailers showed huge fluctuations in first-quarter earnings, both up (Delia’s, Blair) and down (Damark, CML Group).Of the 26 publicly

PROSPECTING’s Lifetime Value Equation  Jul 01, 1998 9:30 PM By Jim Wheaton

All other things being equal, the size of your catalog business is directly proportional to the number of prospects you can contact affordably. But many

PRIVACY Putting the brakes on DMV data  Jul 01, 1998 9:30 PM By Mark Del Franco

The legal tug-of-war over the selling of motor vehicle information continues, to the dismay of data compilers. An Illinois state appeals court ruled in

Putting its properties to work  Jul 01, 1998 9:30 PM By Paul Miller

Following New England Business Service’s (NEBS) year-and-a-half acquisition spree, which resulted in the purchase of a total of four catalogs, and culminated

People  Jul 01, 1998 9:30 PM By MCM staff

Fingerhut Companies named William Lansing, currently vice president of business development for General Electric Corp., as president. He will focus on

Print and electronic catalogs, hand in hand  Jun 01, 1998 9:30 PM By Matthew Cohn

As we approach the 21st century, the debate over whether electronic catalogs will make print catalogs obsolete is bound to heat up. After all, the explosive

Postal Prognosis: Positive  Jun 01, 1998 9:30 PM By Paul Miller

By 2001, the U.S. Postal Service’s most important customer group will likely be catalogers and other advertising mailers. While the once-dominant first






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