2007 MCM Award Winners

MULTICHANNEL MERCHANT today announced the winners of its 2007 MCM Awards at a luncheon ceremony at the Annual Conference for Catalog & Multichannel Merchants (ACCM). Today’s awards, which honor both business-to-business (B-to-B) and business-to-consumer (B-to-C) marketers, were culled from a total of 64 finalists from the print channel, 37 from the Web channel, and 11 from the cross-channel in 17 categories. The finalists had been selected from more than 200 entries.

Gold and Silver Awards are given annually for quality in both print and Web, and the Cross-Channel Awards honors multichannel merchants for synergy across the print and Web channels. In all, MULTICHANNEL MERCHANT today presented 55 accolades.


Catalog of the Year

  • Black Box Corp., Network Services 2006

Website of the Year

  • Crutchfield Corp., www.crutchfield.com

Business-to-Business Multichannel Merchant of the Year

  • Fire Authority, Galls

Business-to-Consumer Multichannel Merchant of the Year

  • Crutchfield Corp.


Business Specialty Products (Print)

  • Gold: New Pig Corp., The Big Pigalog Buying Guide 2007
  • Silver: Galls, Fire Authority, Fall 06U

Business Specialty Products (Web)

  • Silver: Chief Supply, www.chiefsupply.com

Children’s Products (Print)

  • Gold: Hanna Andersson, Holiday 2006
  • Gold: L.L. Bean, Kids Almanac, Fall 2006

Children’s Products (Web)

  • Silver: One Step Ahead, www.onestepahead.com

Computers, High-Tech Equipment, and Software (Print)

  • Gold: Black Box Corp., Network Services 2006
  • Silver: Crutchfield Corp., Fall 2006

Computers, High-Tech Equipment, and Software (Web)

  • Gold: Crutchfield Corp., www.crutchfield.com
  • Silver: Musician’s Friend, www.musiciansfriend.com

Consumer Apparel (Print)

  • Gold: L.L. Bean, Christmas 2006
  • Silver: L.L. Bean, Clothing for Women, Holiday 2006

Consumer Apparel (Web)

  • Gold: The Orvis Co., www.orvis.com
  • Silver: L.L. Bean, www.llbean.com

Consumer Specialty Products (Print)

  • Gold: Country Walkers, 2007
  • Silver: Patagonia, 2006-07 Fall/Winter

Consumer Specialty Products (Web)

  • Gold: eBags, www.ebags.com
  • Gold: Musician’s Friend, www.musiciansfriend.com
  • Silver: The Orvis Co., www.orvis.com

Food (Print)

  • Silver: Harry & David, Harvest Celebration 2006

Food (Web)

  • Silver: Harry & David, www.harryanddavid.com

Gifts (Print)

  • Gold: L.L. Bean, Christmas Favorites 2006
  • Silver: Harry & David, Easy Gifting & Entertaining 2006
  • Silver: L.L. Bean, Guide to Christmas Gifts 2006

Gifts (Web)

  • Gold: L.L. Bean, www.llbean.com
  • Silver: The Orvis Co., www.orvis.com

Hardware, Tools, and Automotive Supplies (Web)

  • Silver: J.C. Whitney & Co., www.jcwhitney.com

Home and Gardening Products (Print)

  • Gold: Jackson & Perkins, New Roses 2007

Home and Gardening Products (Web)

  • Gold: Cooking.com, www.cooking.com
  • Silver: Smith + Noble, www.smithandnoble.com

International (Print)

  • Gold: New Pig Corp., The Big Pigalog (UK)
  • Silver: The Orvis Co., Men’s Clothing, Late Summer 2006 (UK)

International (Web)

  • Silver: The Orvis Co. (UK), www.orvis.co.uk

New Catalog (Print)

  • Silver: Tahitian Noni International, Fall/Holiday 2006

New Web Site (Web)

  • Silver: Chimpfeet.com, www.chimpfeet.com

Office Supplies, Furniture, and Stationery (Print)

  • Gold: Raymond Geddes & Co., 2006-2007 Master Catalog, August 2006
  • Silver: Office Depot, The Green Book, September 2006-July 2007

Office Supplies, Furniture, and Stationery (Web)

  • Silver: Levenger, www.levenger.com

Retail Traffic Driver (Print)

  • Silver: Relax the Back, Holiday 2006

Small Catalog (Print)

  • Silver: Action Bag Co., Holiday 2006

Small Web Merchant (Web)

  • Gold: Sea Bear Wild Salmon, www.seabear.com
  • Silver: Nourse Farms, www.noursefarms.com

Spin-off (Print)

  • Gold: Galls, Fire Authority, Fall 06U
  • Silver: Patagonia, Patagonia Surf 2006

Sporting Goods (Print)

  • Silver: L.L. Bean, Hunting, Fall 2006

Sporting Goods (Web)

  • Gold: The Orvis Co., www.orvis.com
  • Silver: L.L. Bean, www.llbean.com

Syndicated/Co-op (Print)

  • Gold: Catalyst Communication, Black Creek Outfitters, Spring/Summer 2006
  • Silver: BMW, 2006 BMW Guide
  • Silver: Tessco Technologies, The Wireless Guide, Volume 24

Wholesale/Dealer (Print)

  • Gold: Jackson & Perkins, Wholesale Roses for 2007

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