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Amazon ARCHIVE

It’s All About Riding the Prime Day Wave for Proactiv  Jul 07, 2016 4:05 PM By Mike O'Brien

After raising the profile of its line extensions during Prime Day 2015, Proactiv hopes to move some of its best-selling product during this year’s faux sales holiday. Now with over a year of operating history on the Amazon marketplace, the company has become more adept at managing the channel and avoiding conflict with its primarily direct marketing approach.

What Amazon Prime Day Means for Marketplace Sellers  Jul 06, 2016 4:12 PM By Daniela Forte

In 2015, the first annual Amazon Prime Day was a huge success for the marketplace and it returns again this year with plans of exceeding last year’s sale success. But what does this mean for third-party marketplace sellers? See what third-party marketplace sellers should expect on Amazon Prime Day.

Amazon Announces Second Annual Prime Day  Jun 30, 2016 10:04 AM By Daniela Forte

Amazon announced its second annual Prime Day, set to take place on Tuesday, July 12. This year, the marketplace giant will offer more than 100,000 deals worldwide to Prime members. See what plans Amazon has in place.

3 Ways Retailers Can Get Ready for Santa  Jun 28, 2016 9:43 AM By Kathy Menis

The clock is already ticking for retailers to get their holiday strategies in place, there is only a few months for them to get everything ironed out before the rush begins. Here are some useful tips to get the ball rolling on holiday 2016.

1-800-Flowers.com Allows Customers to Order on Amazon Alexa  Apr 28, 2016 10:56 AM By Daniela Forte

1-800-Flowers announced it will offer customers the option to order floral gifts using Amazon Alexa on the Echo, Echo Bot, Amazon Tap and Fire TV, just in time for Mother’s Day. See how 1-800-Flowers.com will benefit from using Amazon Alexa.

What’s Next for Best Buy After Its Marketplace Shutdown?  Feb 29, 2016 2:41 PM By Daniela Forte

With Best Buy shutting down its marketplace for third party sellers, two questions are on everyone’s mind: Where will the electronics and appliances retailer focus next, and was this a smart move? See what one industry expert had to say.

Lessons from the Amazon Breach: How to stop fake reviews  Dec 03, 2015 12:21 PM By Jonathan Hinz

As an online retailer, establishing trust among your audience is a key element in your sales strategy and relationships.

Is Amazon the Search Engine for Online Shopping?  Oct 06, 2015 11:28 AM By Daniela Forte

Amazon’s dominance in the ecommerce market continues to grow rapidly over competitors, top search engines, and online retailers. See whether Amazon is the search engine for online shopping.

Amazon Dash Buttons are Way Cooler Than Post-it-Notes  Aug 02, 2015 9:24 AM By Tim Parry

And the latest shiny object is a shiny button: Amazon Dash allows Amazon Prime members to pay an additional $4.99 per product to buy that product from Amazon without lifting a finger… except for that finger the customer uses to press the Amazon Dash button.

Facebook the Top Acquisition Platform for Retailers  Jul 22, 2015 11:24 AM By MCM Staff

Twenty-five percent of retailers say Facebook is the top acquisition platform. See how other channels ranked when it comes to selling to the customer.






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