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Campaign ARCHIVE

SMS, Apps or Email? Finding the Right Channel for Your Marketing Campaign  Jul 28, 2016 1:37 PM By Daniela Forte

When it comes to spending big money on marketing strategies the only way marketing campaigns can be considered successful is if it recoups more in revenue than it cost the company to implement. See which channel is right for your marketing campaign.

6 Tips to Effectively Offer a Welcome Email to Customers  Jul 07, 2016 11:42 AM By Daniela Forte

This infographic by Campaigner offers some quick tips on how to effectively offer a welcome email for increased customer engagement, acquisition and conversion. See what these tips are and how they can help bring your customers through the door.

Pet Lovers Driven to The Honest Kitchen with Refer-a-Friend App  Jun 24, 2016 10:08 AM By MCM Staff

The Honest Kitchen’s site traffic saw a significant boost in conversion when it began using Shop Socially’s refer-a-friend app. Visitors who saw the referral campaign on the site, referred the brand to their friends. Honest Kitchen saw referral traffic convert two times higher than normal. See how The Honest Kitchen benefited in other ways from using the refer-a-friend app.

Elizabeth Arden Launches New Signature Digital Campaign  May 31, 2016 10:16 AM By MCM Staff

Elizabeth Arden launched a new digital campaign that pays homage to its founder, Elizabeth Arden. The campaign, “From the Desk of Liz Arden,” which showcases the brand’s history. See who is making cameo appearances in this new digital campaign and how it will help tell the brand story.

The Cost of Annoying Your Customers With Email  May 04, 2016 1:52 PM By Daniela Forte

Are you annoying your customers with a ton of email and not making it a personalized experience for them? This infographic highlights the cost of annoying your customers with email.

Godiva Chocolatier Increases Creative Output 380% With Zmags  Apr 07, 2016 4:18 PM By MCM Staff

maker of fine Belgian chocolates, following deployment of the Zmags Creator digital publishing platform for Godiva’s Valentine’s Day 2016 campaign. See what results Godiva garnered working with Zmags.

Fighting Comp Sales for the Holidays  Oct 05, 2015 9:57 AM By Arthur Schopp

Holiday marketing campaigns appear to start earlier every year, both in-store and online, and it seems that the larger omnichannel retailers are leading the way this year.

How Cultures for Health Nurtures Its Browsers Back to Buy  Sep 23, 2015 1:44 PM By Daniela Forte

Cultures for Health, a real food merchant, brought its customers back to purchase after the company implemented a shopping cart abandonment solution. See what results they gained from the solution.

Belk Sees Success with Back-to-School Sweepstakes  Sep 03, 2015 9:34 AM By Daniela Forte

Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.

Jet Sets Bold Goal of $20 Billion by 2020  Aug 03, 2015 1:24 PM By Mike O'Brien

Fresh off its launch, Jet is betting that delivering savings by pulling out supply chain costs will lead to ultimate success in a space dominated by Amazon.






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