CampaignJun 24, 2016 10:08 AM By MCM Staff
The Honest Kitchen’s site traffic saw a significant boost in conversion when it began using Shop Socially’s refer-a-friend app. Visitors who saw the referral campaign on the site, referred the brand to their friends. Honest Kitchen saw referral traffic convert two times higher than normal. See how The Honest Kitchen benefited in other ways from using the refer-a-friend app.
CampaignMay 31, 2016 10:16 AM By MCM Staff
Elizabeth Arden launched a new digital campaign that pays homage to its founder, Elizabeth Arden. The campaign, “From the Desk of Liz Arden,” which showcases the brand’s history. See who is making cameo appearances in this new digital campaign and how it will help tell the brand story.
CampaignMay 04, 2016 1:52 PM By Daniela Forte
Are you annoying your customers with a ton of email and not making it a personalized experience for them? This infographic highlights the cost of annoying your customers with email.
CampaignApr 07, 2016 4:18 PM By MCM Staff
maker of fine Belgian chocolates, following deployment of the Zmags Creator digital publishing platform for Godiva’s Valentine’s Day 2016 campaign. See what results Godiva garnered working with Zmags.
CampaignOct 05, 2015 9:57 AM By Arthur Schopp
Holiday marketing campaigns appear to start earlier every year, both in-store and online, and it seems that the larger omnichannel retailers are leading the way this year.
CampaignSep 23, 2015 1:44 PM By Daniela Forte
Cultures for Health, a real food merchant, brought its customers back to purchase after the company implemented a shopping cart abandonment solution. See what results they gained from the solution.
CampaignSep 03, 2015 9:34 AM By Daniela Forte
Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.
CampaignAug 03, 2015 1:24 PM By Mike O'Brien
Fresh off its launch, Jet is betting that delivering savings by pulling out supply chain costs will lead to ultimate success in a space dominated by Amazon.
CampaignJul 21, 2015 1:09 PM By Daniela Forte
Gap is teaming up with Birchbox, the online beauty subscription delivery service by incorporating Birchbox counters in several Gap stores in major cities throughout the U.S. See what this will mean for both brands.
CampaignJun 10, 2015 7:08 AM By Tim Parry
The Windsor Circle team is very visible at industry trade shows because its team wears green pants. Loud green pants. Here’s how that strategy had paid off in a big way for the customer retention service provider, and why you need to be different to stand out in a crowded room.