Mom and pop retailers can take some lessons from their ecommerce counterparts about how to compete against Amazon.com. From our perspective at Multichannel Merchant, retailers can compete with Amazon if they take the following 10 steps.
Even though July is months before the full roar of the holiday season, this is the time to kick off your planning for some of the potentially most time consuming tasks. Understanding which tasks benefit most from early planning will help ensure you move into the holiday season with your plan ready and a fully checked off to-do list.
So how do you make sure your email isn’t lost in the deadly shuffle of spam? According to a new report, here are some steps you can take to ensure optimized email deliverability.
Channel shifting is an old concept which is re-emerging with the advent of new technologies consumers use to interact with brands. Here’s how to optimize your marketing investment.
Since struggling retailer J.C. Penney launched its new marketing/merchandising strategy on Feb. 1, matters have gone from bad to worse. Now that J.C. Penney President Michael R. Francis abruptly left the company on Monday after a mere eight months amid sinking sales and plummeting stock, what does the future hold for the 110-year-old company?
There are several qualities that an outsourced contact center must possess to provide outstanding customer service. Here are three tips to improve the customer experience in an outsurced contact center.
Retailers are moving swiftly from implementation to integration, incorporating mobile programs into their larger CRM (Customer Relationship Management) initiatives. Here are five SMS trends for retailers to follow.
Eddie Bauer today announced that Michael R. Egeck has been named its president and CEO.