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Channel IntegrationSep 25, 2003 9:30 PM By Sherry Chiger
New York–Two-thirds of Americans, or 67.5 million U.S. households, have Internet access at home. That’s an increase of more than 51% since 2000. But
Channel IntegrationSep 01, 2003 9:30 PM By Rama Ramaswami
Three times a year, while conducting our benchmark surveys, we ask our readers how many sales channels they operate and each time, their lists grow longer.
Channel IntegrationAug 25, 2003 9:30 PM By Debra Ellis
Time to move beyond the “customer is always right” conventional wisdom, and toward creating a corporate culture that provides functional and emotional value to customers, employees, and shareholders.
Channel IntegrationJul 01, 2003 9:30 PM By Curt Barry
After two years of sluggish software sales, we are finally starting to see catalog companies investing in new systems. Luckily for them, during the past
Channel IntegrationJun 02, 2003 9:30 PM By Shayn Ferriolo
San Francisco–At the Annual Catalog Conference
Channel IntegrationJun 01, 2003 9:30 PM By Ernie Schell
Catalogers looking to implement a customer-centric database marketing program (and who isn’t?) face two big hurdles: consolidating transactional data
Channel IntegrationJun 01, 2003 9:30 PM By Shayn Ferriolo
The conventional wisdom behind multichannel marketing is that the more points of contact you have with customers, the more likely they are to buy. So
Channel IntegrationMay 07, 2003 9:30 PM By Kris Oser
(Direct Newsline) The way a marketer approaches merchandising on their site can make or break the customer experience, said Donna Lucolano, president
Channel IntegrationApr 15, 2003 9:30 PM By Ernie Schell
The catalog management software (CMS) systems on the market in the early 1980s were outgrowths of systems that catalogers had written inhouse or contracted
Channel IntegrationApr 01, 2003 10:30 PM By Ernie Schell
TERNOVELOCITY IS A SYSTEM to reckon with. This is a system that benefits greatly from the breadth and depth of its experience in the direct commerce field.
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