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Channel IntegrationMar 27, 2013 6:07 PM By Steve Wellen
Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.
Channel IntegrationMar 22, 2013 3:56 PM By Steve Wellen
Five short years ago, brick-and-mortar stores were pumping away quite solidly. Sure, they were feeling some of the changes that ecommerce and a little mobile shopping brought on, but it was hardly the explosion that we are seeing today. Here we take a look at three trends retailers should be aware of, along with the […]
Channel IntegrationMar 18, 2013 4:10 PM By MCM staff
Channel IntegrationMar 12, 2013 3:39 PM By Daniela Forte
Sharing personal data about yourself without knowing where it goes can be scary. Affluent consumers are hesitant in surrendering personal information when making purchases online or in-store. The Luxury Institute surveyed U.S. consumers with a minimum household income of $150,000 about their attitudes on privacy and experiences.
Channel IntegrationMar 12, 2013 10:25 AM By Tim Parry
Dan Darnell of Baynote talks with Tim Parry of Multichannel Merchant about retargeting, showrooming, cross-device user experiences and other eye-opening game changers he saw in ecommerce marketing during the 2012 holiday season. The interview took place February at eTail West 2013.
Channel IntegrationMar 11, 2013 2:20 PM By Jonathan Levitt
Instead of fearing the omnichannel consumer, retailers should embrace them to deliver the type of shopping experience they want. Here’s why ignoring or fearing omnichannel shoppers will only result in lost sales.
Channel IntegrationFeb 18, 2013 12:27 PM By Erin Lynch
During a recent EpiServer webinar, Forrester Research’s vice president, principal analyst, Sucharita Mulpuru, gave her insight on the 2012 holiday shopping season and concluded that showrooming is here to stay.
Channel IntegrationFeb 04, 2013 8:03 PM By Paul Becker
With increased transactional, digital, mobile, content, social network and promotional marketing, how can marketers and merchants continue to differentiate, build brands and attack commoditization? Here is a five-step process you can use to differentiate and build brands across a changing channel mix.
Channel IntegrationJan 23, 2013 9:47 AM By MCM staff
In a video blog from ProMat 2013, Intelligrated CEO Chris Cole reflects on conversations on the show floor. Key topics of discussion include the impact of multichannel retail on distribution and fulfillment operations and continued focus on upgrading aging equipment for increased productivity.
Read more: http://preview2.multichannelmerchant.com/videos/intelligrated-distribution-fulfillment-multichannel-evolution-0123tpp9/index.html#ixzz2IoyCGNoz
Channel IntegrationJan 16, 2013 8:08 PM By Todd Parsons
Ten thousand Facebook fans are not translating into 10,000 eager customers. And 50,000 Twitter followers don’t necessarily mean a ready supply of buyers. The hard truth is that most retailers haven’t a clue about the bottom-line impact of social marketing. Meanwhile, efforts to acquire fans and followers aren’t getting any cheaper.
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by Tim Parry
Posted 11 hours ago