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CRMJun 01, 2008 9:30 PM By MCM staff
ABISON COMPREHENSIVE COMMERCE SUITEwww.abison.com Introduced: 2006 Version: 2.1.0 Company: Abison, founded 1997 Contact: Scott A. Karlo, 888-877-3963,
CRMJun 01, 2008 9:30 PM By Wendy Lynes
Want to transform customer insight into multichannel success? All you have to do is take an analytics-driven approach. But that’s typically easier said
CRMMay 21, 2008 4:58 AM By Patrick Barnard
Orlando, FL–Multichannel merchants face a number of challenges these days — a slowing economy, rising shipping and mailing costs, and the increasing complexity of creating synergies between catalog, Web and store, to name a few.
CRMMay 01, 2008 9:30 PM By MCM staff
Granted, it’s not the sexiest product line. But Klein Tools has in 150 years built a solid business selling pliers, screwdrivers and other tools used
CRMFeb 26, 2008 2:19 AM By Rick Brough
There is great advice out there about the how-to of data mining. But there is precious little about the why-do. Just what can mailers do to improve their strategic grasp?
CRMFeb 01, 2008 10:30 PM By Debra Ellis
Thinking of buying a new CRM system? Save your money until your employees know what they’re talking about. Technology alone won’t help you provide customers
CRMFeb 01, 2008 10:30 PM By Ken Magill
Ask any multichannel merchant what its biggest e-mail marketing challenges are, and growing the e-mail file will certainly be one of the first topics
CRMNov 21, 2007 7:48 PM By Rene Jones
The future of your organization lies in the hands of your warehouse personnel. You probably did not want to hear that, and you most certainly do not believe it! But your warehouse knows your customers better than any other department in your organization.
CRMNov 01, 2007 9:30 PM By Jim Wheaton
You know that best-practices marketing database content is essential to effective data mining. It works in tandem with longitudinal (over time) test panels and business simulators to identify and leverage a given company’s dynamics to provide important strategic and tactical insights.
CRMNov 01, 2007 9:30 PM By MCM staff
Fall arrived late this year for much of the country, and consumers are taking their time shopping for seasonal goods. And apparel catalogers are feeling the heat
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by Jim Davidson
Posted 2 days ago