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CRMNov 20, 2012 1:08 AM By Jim Davidson
Email presents many opportunities to speak directly to your customers. And since marketers have been at it for a while, it also offers ease of entry. But here’s why email
CRMNov 13, 2012 7:02 PM By Jay Henderson
How can marketers create a more favorable shopping experience for consumers this holiday season? Here are a few key tips marketers should keep in mind when it comes to creating a united cross-channel strategy for holiday retail success.
CRMOct 23, 2012 6:51 AM By Tim Parry
The number of paid clicks is way up, but the cost-per-click is down, according to the third-quarter financial report released last week by Google. Why has the cost-per-click dropped, and what does this mean for merchants as the fourth-quarter kicks into high gear? Here’s what three industry experts told Multichannel Merchant.
CRMOct 22, 2012 9:34 PM By Pascal van Opzeeland
To help you decide whether you should invest time and money in exploring the benefits of live chat, Userlike has researched for what type of websites live chat is most beneficial. To do this, Userlike has conducted a questionnaire among 100 ecommerce websites that use live chat.
CRMOct 16, 2012 6:42 PM By MCM staff
Day 1 Tweets from ExactTarget Connections #ET12 Here are the top tweets from Day 1 of ExactTarget Connections #ET12 on Oct. 15, 2012 Storified by MultichannelMerchant
CRMOct 02, 2012 1:55 AM By Kathleen Schultz
Use this checklist to measure at both the category and total event levels.
CRMOct 01, 2012 11:32 PM By Erin Lynch
No matter where you go in the marketing world, you can
CRMJul 31, 2012 7:55 PM By Erin Lynch
Geoff Batrouney Geoff is the executive vice president, of Estee Marketing Group, a company that specializes in List Management, List Brokerage, campaign/donor analyses, Insert Media Management and Brokerage covering all aspects of …
CRMJul 25, 2012 2:52 AM By MCM staff
Allowing vendors to ship merchandise directly to a retailer
CRMJul 25, 2012 2:16 AM By Jim Tierney
Scott Thompson, the former Yahoo CEO and PayPal President, has been named CEO at 2-year-old online fulfillment services provider ShopRunner.
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