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CRM ARCHIVE

Key Metrics for Product Selection  Oct 02, 2012 1:55 AM By Kathleen Schultz

Use this checklist to measure at both the category and total event levels.

Big Data: The Conversational Game-Changer  Oct 01, 2012 11:32 PM By Erin Lynch

No matter where you go in the marketing world, you can

Meet the 2012 MCM Awards Judges  Jul 31, 2012 7:55 PM By Erin Lynch

Geoff Batrouney Geoff is the executive vice president, of Estee Marketing Group, a company that specializes in List Management, List Brokerage, campaign/donor analyses, Insert Media Management and Brokerage covering all aspects of …

3 Priorities for Effective Drop Shipping  Jul 25, 2012 2:52 AM By MCM staff

Allowing vendors to ship merchandise directly to a retailer

Former Yahoo CEO Lands at ShopRunner  Jul 25, 2012 2:16 AM By Jim Tierney

Scott Thompson, the former Yahoo CEO and PayPal President, has been named CEO at 2-year-old online fulfillment services provider ShopRunner.

4 Tips for Effective Inventory Management  Jun 30, 2012 2:00 AM By Steve Warren

Inventory management is a pain point that plagues many retailers. Without an effective strategy, companies can make critical mistakes: tie up capital in excess inventory, create picking errors in the warehouse, and even miss sales opportunities due to out-of-stock products. Here are four tips to help retailers develop an inventory plan that works.

3 Tips for Better Customer Service in an Outsourced Contact Center  Jun 14, 2012 12:44 AM By Herman Shooster

There are several qualities that an outsourced contact center must possess to provide outstanding customer service. Here are three tips to improve the customer experience in an outsurced contact center.

5 SMS Trends for Retailers  Jun 12, 2012 12:15 AM By Jim Tierney

Retailers are moving swiftly from implementation to integration, incorporating mobile programs into their larger CRM (Customer Relationship Management) initiatives. Here are five SMS trends for retailers to follow.

4 Tips to Launch a Social Media Customer Service Program in Your Contact Center  Jun 05, 2012 11:53 PM By Lauren Ziskie

The contact center industry has officially entered the next evolution of customer engagement and many are on a mission to figure out how best to implement these new and emerging technologies to service our digital customers. If your contact center is looking to launch or advance a social CRM program, here are 4 tips to remember.

Using Business Intelligence Solutions to Hone Strategies  Jun 02, 2012 8:15 AM By Curt Barry

Among the many potential benefits of BI: Honing inventory and reducing costly back orders; a better understanding of the costs of core (never-out) products within broad SKU assortments; and a better understanding of merchandising and marketing results by catalog and digital channels.






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