David’s Bridal Reaches Brides On the Go – Digitally

May 27, 2014 4:32 PM  By

David’s Bridal is very well aware that brides are busy planning their weddings, so the company has made an improved effort to reach out to where they are most comfortable – web and mobile.

David’s Bridal has enabled all of its stores with the ability to buy online by installing tablets in each of its 300 stores to allow customers access to web-only offerings.  David’s Bridal will work with its digital marketing and marketing groups to handle all technology supporting ecommerce, web presence, campaign management,  social and mobile.

Click here to read A Look at David’s Bridal Marketing Trousseau from Chief Marketer.