Did Missed Christmas Deliveries Damage Consumer Trust?

UPS and FedEx both announced this week that delays in their delivery services would result in Christmas presents not being under their customer’s tree. In this video interview, 360Connext CEO Jeannie Walters talks with Multichannel Merchant senior content manager about how these issues that affect the shippers, the merchants and the consumers.

Walters talks about how retailers were affected by a lack of communication with their shippers, what retailers need to do to regain their customers trust, how FedEx and UPS are resolving conflict on social media, and ultimately, who will get the blame.