AffiliateOct 01, 2008 9:30 PM By Lauren Freedman
Compared to leisurely perusing a print catalog, the Web is in many ways like drive-through shopping. Catalogs allow customers to peruse a merchant’s assortment;
AffiliateOct 01, 2008 9:30 PM By Herschell Gordon Lewis
Times are tough. They’re especially tough for print catalogs. They carry a cross Web catalogs don’t. And an alarming number of dispassionate observers
AffiliateSep 29, 2008 7:46 PM By Tim Parry
Money’s tight and times are hard. How can you find new customers when consumers are cutting back even on their bare necessities? Here’s 10 tactics that Lori Paikin, senior vice president of client services at co-op NextAction, suggested at the recent Lenser Summit.
AffiliateSep 01, 2008 9:30 PM By Amy Africa
There are more opinions on what the role of Web content is in selling online than there are on the upcoming election. Some people think it’s the most
AffiliateSep 01, 2008 9:30 PM By Ernie Schell
Every merchant would in theory want to achieve true multichannel integration. The major benefits to this range from improved customer satisfaction and
AffiliateAug 20, 2008 10:15 PM By Ernie Schell
There are two basic routes to true multi-channel integration.
AffiliateAug 01, 2008 9:30 PM By MCM staff
Still trying to prioritize your to-do list to get your site in shape for the holidays? Jamus Driscoll, vice president of marketing of e-commerce systems
AffiliateAug 01, 2008 9:30 PM By Curt Barry
Long before the current economic slowdown, many companies had become more conservative with their IT spending. The latest technology can take a huge amount
AffiliateAug 01, 2008 9:30 PM By Jim Tierney
Out-of-State Online Retailers must now collect state and local taxes from customers in New York, thanks to a provision New York Gov. David Paterson signed
AffiliateJul 30, 2008 8:59 PM By Curt Barry
Pondering an investment in technology? First consider these eight questions.