Affiliate ARCHIVE

Digging in to Michigan Bulb  Apr 01, 2008 9:30 PM By MCM staff

Ah springtime, when a young man’s thoughts turn to gardening or something like that. And when you think gardening, venerable seed and plant catalogers

Financial Reports: BlueFly, Williams-Sonoma  Mar 29, 2008 3:47 AM By MCM staff

Fourth quarter, year-end results for BlueFly and Williams-Sonoma

Restoration/Catterton Deal Advances  Mar 06, 2008 7:50 AM By Jim Tierney

One day after the expiration of a

Henry Schein Appoints Four  Mar 04, 2008 8:20 PM By MCM staff

Healthcare products and services provider Henry Schein recently announced several promotions and new hires.


If you’re a niche marketer looking for prospects, sometimes you just don’t know where to turn. Big lists and mass media aren’t a viable option. They’re

Online Sales CONTINUE TO CLIMB  Mar 01, 2008 10:30 PM By Melissa Dowling

Overall sales may be sluggish for many marketers, thanks to the lackluster economy, but e-commerce sales are on the rise. Sixty percent of the respondents

Systemax acquires CompUSA  Feb 01, 2008 10:30 PM By MCM staff

Computers manufacturer/marketer Systemax has entered into an agreement to purchase the CompUSA brand, trademarks, and e-commerce business. The direct

SHORT ORDER  Feb 01, 2008 10:30 PM By Melissa Dowling

The fact that gifts cataloger Lillian Vernon laid off 25% of its staff on Dec. 20 was a sure sign that this was not going to be a great season. It was,

Now or Never  Feb 01, 2008 10:30 PM By Tim Parry

It’s time to fess up to your dirty little secret that you don’t calculate lifetime value. Embarrassing, isn’t it? But you’re not alone. Some merchants

Building up your e-mail file  Feb 01, 2008 10:30 PM By Ken Magill

Ask any multichannel merchant what its biggest e-mail marketing challenges are, and growing the e-mail file will certainly be one of the first topics

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