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MobileApr 29, 2013 1:03 AM By Ken Burke
While shopping on mobile phones is on the rise, mobile purchasing is still elusive for most merchants. Technology researcher Forrester forecasts that total mobile phone sales will reach $31 billion by 2017. The number sounds impressive, but it represents just 9% of predicted ecommerce sales. Given that roughly half of U.S. consumers use the Internet […]
MobileApr 19, 2013 6:59 PM By Erin Lynch
Site search is no longer just for the traditional ecommerce website. Now, more online retailers are putting a greater emphasis on site search to create a user-friendly mobile site for the on-the-go customer.
MobileApr 18, 2013 6:37 PM By MCM staff
While 53% of women have between one and five shopping apps on their smartphone, they would still much rather shop for clothes and shoes in a retail store, reports a new study published by mobile-retail marketing platform provider Swirl.
MobileApr 02, 2013 3:19 PM By Erin Lynch
What was once considered an old marketing tactic has now become hip again. When it comes to mobile retargeting, take a look at AOL and you will find it’s all about persistence.
MobileApr 01, 2013 8:04 PM By Erin Lynch
Smartphone and tablet users should be a major focus in your ecommerce strategy moving forward. Here are six key takeaways on developing a mobile and tablet strategy.
MobileMar 30, 2013 11:24 AM By MCM staff
Merchants face several hurdles with their email marketing campaigns. While several issues revolve around reaching an increasingly mobile audience
MobileMar 27, 2013 6:07 PM By Steve Wellen
Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.
MobileMar 25, 2013 5:54 PM By Daniela Forte
A recent study by Flurry showed that consumers’ use of various apps have increased by 132% over the course of a year.
MobileMar 18, 2013 3:05 PM By Erin Lynch
If you are thinking about bringing your brand to China in the near future, the most effective way to engage Chinese shoppers is through mobile, according to an infographic from the Alibaba Group. The use of mobile is so high that while sales in China are predicted to hit $15.7 billion in 2013, by 2015 it will skyrocket to nearly $42 billion.
MobileMar 18, 2013 10:39 AM By Erin Lynch
Ecommerce retailers need to break out of the conventional payment options, such as traditional credit cards, if they want to see a boost in online sales especially in the international market.